Head of Marketing-Demand Generation
2 days ago
We're Hiring: Marketing Head – Demand Generation Expert
Are you a data-driven marketing leader passionate about building scalable growth engines? We're looking for a strategic and results-oriented Marketing Head to lead our demand generation efforts and drive qualified leads for our IT Software Services business.
What You'll Do:
Develop and own the overall marketing strategy to generate high-quality leads and nurture prospects.
Plan, execute & optimize multi-channel campaigns across SEO, SEM, paid social, email, and events.
Drive leads quota and ensure a consistent pipeline of qualified opportunities.
Expand organic reach through advanced SEO & content strategies.
Manage high-impact webinars and events to engage target audiences.
Lead multi-touch email campaigns for nurturing, launches, and engagement.
Analyze campaign performance and optimize for ROI.
Lead, mentor, and scale a high-performing marketing team while managing budgets and partners.
What We're Looking For:
8+ years of progressive marketing experience, with 3+ years in a leadership role.
Proven success in scaling lead generation programs and campaigns.
Deep expertise in SEO, content, and link-building strategies.
Hands-on experience with paid social (LinkedIn, Meta, etc.) and SEM.
Experience running impactful events and webinars.
Strong background in email automation tools (HubSpot, SFMC, Mailchimp, etc.).
Analytical mindset with proficiency in tools like Google Analytics, SEMrush, etc.
Excellent communication & leadership skills.
Experience in IT Software Services (AI, Data, QA, Software Development, Cybersecurity) is a big plus
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