Digital Marketing Specialist

3 days ago

Noida, Uttar Pradesh, India Backdropsource Full time ₹ 2,50,000 - ₹ 5,00,000 per year

Digital Marketing Specialist:

Location: Noida (just ~300m from Electronic City Metro Station)

Mode: On-site | 5 Days Working | Immediate Joiner Only

CTC: Upto 4.5 LPA (Fixed)

(Note: Role based in Noida till Feb26; relocation thereafter is contextual.)

About Backdropsource:

Backdropsource (Since 2004) isnt just an e-commerce brand—we are the global creative powerhouse fueling photographers, filmmakers, brands, and event creators. With backdrops, tension fabrics, media walls, and custom displays, we set the stage for visual storytelling worldwide.

Now, we seek a 360 Digital Marketing Wizard—a maverick who can conjure traffic, conversions, and growth spells across every digital touchpoint.

Your Mission (Should You Choose to Accept It)

  • Google Ads (PPC Sorcery):

  • Launch & optimize Search, Display, Shopping, Performance Max, YouTube Ads.

  • Ensure every rupee spent brings back a legion of conversions.

  • Meta/Instagram Alchemy:

  • Architect Meta Ads campaigns that move seamlessly from awareness engagement conversions.

  • Innovate with reels, creatives, and scroll-stopping ad hacks.

  • Data Wizardry (GA-4 Mastery):

  • Implement & track using GA-4, GTM & attribution models.

  • Distill chaos into clarity—turning dashboards into growth roadmaps.

  • Omnichannel Growth Spells:

  • Manage end-to-end funnels across Search, Social, Email, Remarketing, Affiliates, UGC, CGI ads.

  • Craft SKU-specific strategies for our core products (Tension Fabrics, Media Walls, Light Boxes, etc.).

  • Experimentation & CRO Enchantments:

  • Run A/B tests like a scientist, scale winners like a hustler.

  • Own conversion rate optimization, retargeting, and funnel hacks.

Who You Are:

  • A Digital Marketing Maverick with 3–5 years of hands-on e-commerce experience.
  • Adept in Google Ads, Meta Ads, and GA-4 (certifications are a plus, but mastery matters more).
  • Knows the language of CTR, CPC, CPA, ROAS, CAC, LTV like a true wizard.
  • Data-driven, creative-minded, and competition-aware.
  • Hungry to experiment, scale, and win.
  • Can join immediately (no scrolls, no delays).

What We Offer

  • Fixed CTC of upto 4.5 LPA. (Even upto 5 LPA for the right candidate)
  • A chance to architect digital growth for a global brand.
  • Creative freedom + a team that celebrates unconventional ideas.
  • A 5-day work week for balance & productivity.

Perks of Working at Backdropsource:

  • No Red Tape. Just Results.
  • Creative Freedom: You own the voice; we trust the vision.
  • Prime Location: Just 300m from Noida Electronic City Metro Station.
  • Idea-Driven Culture: Your strategy can shape tomorrow's campaigns.
  • Impactful Work: Your words will directly drive growth, not vanity metrics.

Apply Now

If you can turn ad spends into growth storms and make algorithms bend to your will, is your stage.

Mettle peeps can furnish their CV along with CCTC/LCTC, ECTC & NP alongside with their 2 proven campaign success stories of wizardry across in order to imminent the flow of transition.

N.B- Mind you, Only Shortlisted folks will be circle back for the way forward in the amid of an unprecedented pool of applicants.

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