Marketing Manager

3 days ago

Kozhikode, Kerala, India Oppam Full time ₹ 9,00,000 - ₹ 12,00,000 per year

We're Hiring:
Marketing Manager

Location:
Kozhikode (Full-time, Work from Office)

Experience:
3-8Y

Start Date:
Immediate

Company Description

OPPAM Wellness Pvt Ltd is Kerala's leading inclusive mental health platform, operating across 40+ countries. We are dedicated to breaking mental health stigma and making therapy accessible, affordable, and culturally sensitive. Backed by a passionate community of mental health professionals and advocates, OPPAM has supported over 4,000+ service seekers with 24/7 care. Our approach is deeply compassionate, intersectional, and rooted in the belief that mental health support should be available to everyone, everywhere.

Role Overview

We are hiring a Marketing Manager to lead the entire marketing function. You will be accountable for strategy, execution, and performance across all major marketing channels, and play a central role in shaping Oppam's growth journey.

Key Responsibilities

  • Develop and implement comprehensive marketing strategies across Meta, Google, YouTube, LinkedIn, and other relevant platforms.
  • Oversee paid campaigns, SEO/SEM, social media presence, influencer collaborations, and brand partnerships.
  • Strengthen Oppam's brand narrative and ensure consistent communication across all channels.
  • Own key metrics such as CAC, retention, brand reach, and marketing-driven revenue.
  • Lead, mentor, and expand the marketing team, ensuring high-quality execution and innovation.
  • Monitor performance, analyze data, and optimize campaigns for maximum impact.
  • Collaborate with leadership, product, and operations to align marketing goals with overall business objectives.

Qualifications

  • 3+ years of marketing experience, including at least 1 year in a leadership capacity.
  • Proven success in managing campaigns on Meta, Google, YouTube, and LinkedIn.
  • Strong background in both performance marketing and brand building.
  • Analytical skills to track, interpret, and optimize campaigns using data.
  • Excellent communication, storytelling, and team leadership skills.
  • Prior startup or high-growth company experience is preferred.

Perks

  • Purpose-driven work in the mental health space
  • A supportive, collaborative, and open team culture
  • Freedom to bring your creative ideas to life
  • Opportunities for growth and learning

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