Digital Growth Hacker – Quick Commerce
2 weeks ago
Digital Growth Hacker – Quick Commerce & E-commerce
Location: Kolkata (On-site role)
About the Role
We are seeking a Digital Growth Hacker to drive and scale our performance marketing across Quick Commerce platforms (Zepto, Swiggy Instamart, Blinkit) and E-commerce platforms (Amazon, Flipkart, etc.).
This is an on-site role based in Kolkata, working closely with our sales, supply chain, and creative teams to ensure profitable growth and maximum platform visibility.
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Key Responsibilities
• Performance Marketing: Run, optimize, and scale paid ads across Amazon, Zepto, Blinkit, Swiggy, Flipkart.
• Growth Experiments: Test new ideas for customer acquisition, platform visibility, and repeat sales.
• Analytics: Track sales vs. ad spend, ROAS, CAC, LTV using dashboards; provide weekly insights.
• Collaboration: Work closely with category managers, operations, and design teams to align campaigns with promotions and ensure stock readiness.
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KPIs
• Sales growth from Quick Commerce & E-commerce
• ROAS & cost per acquisition
• Visibility share (category placement, banners, deal slots)
• Repeat purchase rate & LTV
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Requirements
• 2–5 years of performance/growth marketing experience (FMCG/D2C preferred).
• Hands-on with Amazon Advertising + Quick Commerce Ads (Zepto, Swiggy, Blinkit).
• Strong data analytics & Excel/Google Sheets skills.
• Creative, experimental mindset with startup-style ownership.
• Must be Kolkata-based and open to full-time on-site work.
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