Social Media Manager

21 hours ago


Bhiwandi, Maharashtra, India Genius World Tourism Pvt Ltd Full time

Industry: Travel & Tourism / Hospitality

Experience Required: 4+ Years

Location: Bhiwandi

Employment Type: Full-Time

Job Overview:

We are seeking a highly experienced Social Media Handler / Manager with 4+ years of proven expertise in managing and scaling brand presence across digital platforms. The ideal candidate should be strategic, creative, data-driven, and capable of independently handling end-to-end social media operations.

Key Responsibilities:

  • Develop and execute social media strategy & content calendar
  • Manage and grow platforms: Instagram, Facebook, YouTube, LinkedIn & WhatsApp Business
  • Create high-quality content (posts, reels, shorts, captions, storytelling)
  • Lead brand campaigns, seasonal promotions & product launches
  • Handle influencer collaborations & UGC campaigns
  • Manage community engagement, reviews & reputation
  • Plan and monitor paid ad campaigns (Meta & YouTube – basic to intermediate level)
  • Analyze performance metrics (reach, CTR, leads, conversions)
  • Coordinate with sales, design & marketing teams
  • Maintain consistent brand voice and visual identity
  • Track trends and implement innovative growth strategies

Required Skills & Expertise:

  • Minimum 5 years hands-on experience in social media management
  • Strong understanding of algorithms, analytics & content performance
  • Advanced knowledge of Canva, Photoshop, Reels editing tools
  • Copywriting & storytelling skills
  • Experience with lead generation & conversion-focused campaigns
  • Ability to manage multiple brands / pages
  • Excellent communication & leadership skills

Preferred Background:

  • Experience in Travel / Tourism / Hospitality / Lifestyle brands
  • Digital Marketing certification (preferred)
  • Team handling experience is an advantage

Compensation & Benefits:

  • Competitive salary (based on experience)
  • Performance-based incentives
  • Long-term growth & leadership opportunities
  • Creative freedom & decision-making authority

Job Types: Full-time, Permanent

Pay: ₹20, ₹35,000.00 per month

Experience:

  • Social media strategy: 1 year (Preferred)

Language:

  • Marathi, English, Hindi (Preferred)

Work Location: In person


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