Digital Marketing Executive

7 hours ago

India Pragna Solutions Full time ₹ 4,00,000 - ₹ 8,00,000 per year

Job Title: Digital Marketing Executive Location: Banashankari, Bangalore (On-Sight) Work Hours: 3:00 PM – 12:00 AM IST (Night Shift) Employment Type: Full-timeJob SummaryWe are seeking a dynamic and results-oriented Marketing Executive to join our team in Banashankari, Bangalore. This role is ideal for someone who thrives in a fast-paced environment and is well-versed in Email Marketing (Mailchimp), WordPress, SEO, SEM, SMM, Lead Generation, Content Writing, Website Maintenance, and Creative Designing. You'll play a key role in executing marketing campaigns, generating leads, managing digital assets, and enhancing brand visibility.

RequirementsBachelor's degree in Marketing, Business, or a related field.1-2 years of experience in digital marketing. Hands-on expertise in tools like Mailchimp, WordPress, Google Analytics, Google Search Console, SEMrush/Ahrefs, and major social media platforms. Strong knowledge of SEO (on-page, off-page, and technical), and lead generation.

Experience in email marketing, campaign strategy, marketing automation, and conversion optimization. Proficiency in content tools like ChatGPT, Grammarly, or other AI platforms for content creation. Skills in graphic and video design tools such as Canva, Adobe Creative Suite (Photoshop, Illustrator), and Premiere Pro.

Strong knowledge of website maintenance, content updates, and CMS handling (especially WordPress). Excellent communication, creativity, organizational, and analytical thinking skills. Key ResponsibilitiesEmail Marketing (Mailchimp): Develop and execute email campaigns, A/B testing, and performance optimization.

WordPress & Website Maintenance: Manage, update, and maintain website content, optimize for SEO and UX, troubleshoot basic issues. Lead Generation: Use organic and paid strategies to drive qualified leads to the business. Search Engine Optimization (SEO): Perform keyword research, technical audits, on-page and off-page SEO, and backlink building.

Social Media Marketing (SMM): Plan and publish engaging content, run paid promotions, grow audience, and analyze performance across platforms. Analytics & Reporting: Monitor and report performance using tools like Google Analytics, Search Console, and campaign dashboards. Content Writing & Strategy: Create engaging blogs, website content, email copy, and ad creatives using tools like ChatGPT, Grammarly, or other AI-powered platforms.

Designing & Creative Tools: Design visual content and creatives using tools like Canva, Adobe Photoshop/Illustrator, and Premiere Pro for videos. About Pragna Solutions:Pragna Solutions is a leading provider of recruitment and staffing services with offices in the U.S. and India. With over 18 years of experience, we empower staffing agencies and organizations with innovative recruitment, sourcing, and marketing solutions.

Our team delivers measurable results through data-driven strategies, advanced tools, and a customer-first approach. We pride ourselves on being an extended arm to our clients, delivering cost-effective and scalable hiring solutions. What

You'll GainOpportunity to work in a fast-growing international company. Autonomy to create and lead marketing initiatives. Exposure to global markets and clients.

Career growth, skill development, and collaborative work culture. How to Apply Send your resume to *******

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