Marketing Intern

1 week ago

Bengaluru, Karnataka, India Janitri Full time ₹ 2,00,000 - ₹ 4,00,000 per year

Marketing Intern

Location: Bangalore (In-office, 5 Days a Week)

Stipend: ₹15,000

Duration: 6 Months (PPO opportunity based on performance)

Reports to: AVP Marketing

Start Date: Immediate

Number of Opening: 2

Job Description:

Janitri is redefining how hospitals, clinics, and governments manage maternal and newborn health through technology-driven solutions. We're looking for a B2B and B2C Marketing Intern who's excited to learn how to market medical technology to institutions, not individuals.

This is a high-learning, high-impact role where you'll get hands-on experience in lead generation, campaign planning, content writing, sales support, and hospital outreach.

What You'll Do:

  • Campaign & Communication Support

Assist in launching LinkedIn, email, and WhatsApp outreach campaigns

Help create and maintain lead databases of hospitals, government contacts, and NGOs

Draft professional messages, emailers, and case study briefs for institutional outreach

  • Collateral & Research

Work with design/content teams to develop hospital brochures, decks, product sheets

Research competitor positioning, hospital decision-making structures, and state tenders

Help build case study repositories and regional insights for sales teams

  • Analytics & Coordination

Track campaign KPIs like open rates, response rates, MQLs, and report weekly performance

Coordinate with sales team to ensure timely follow-ups and campaign alignment

Maintain and update CRM records in Zoho or equivalent tools

You're a Great Fit If You:

  • Are a marketing/business student or recent graduate curious about in healthcare marketing
  • Have strong writing skills and a knack for professional communication
  • Are structured, proactive, and ready to learn how institutional sales funnels work
  • Want to contribute meaningfully to public health and hospital tech growth
  • Can handle research, documentation, and stakeholder coordination with discipline

Tools You'll Learn/Use:

  • LinkedIn Campaign Manager (basic)
  • Mailchimp, Zoho CRM, Google Sheets
  • Canva/Docs for content collaboration
  • Notion or Trello (for task management)

Work Culture & Perks:

  • In-office internship at Bangalore HSR (5 days/week)
  • Direct mentorship from the AVP Marketing and founders
  • PPO opportunity based on performance and ownership
  • Work closely with sales, content, design, and clinical product teams
  • Build a real portfolio of hospital-facing campaigns and collaterals

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