
Digital Marketing Specialist
1 week ago
Campaign Management & Execution
- Strategy & Planning:Develop, implement, and monitor digital marketing strategies to achieve business goals and targets.
- Channel Management:Manage and execute campaigns across various digital channels including social media, email, PPC (paid search), and SEO.
- Brand Consistency:Ensure consistent brand messaging and visual identity across all online platforms and content.
- Promotional Activities:Launch promotional offers, events, and direct advertising to attract new customers.
Content & Optimization
- Content Creation:Work with creators to produce high-quality digital content, including website copy, newsletters, and social media posts.
- SEO:Conduct keyword research and optimize website content to improve search engine rankings and organic traffic.
- Website Management:Oversee and improve online content and website performance, focusing on user experience and analytics.
Data Analysis & Reporting
- Performance Monitoring:Track key performance indicators (KPIs) and analyze campaign data to measure effectiveness and ROI.
- Reporting:Provide regular reports and insights on campaign performance, digital data, and market trends to senior management.
- Data-Driven Insights:Use analytics tools to identify trends, understand consumer behavior, and make data-driven recommendations for optimization.
Collaboration & Budgeting
- Teamwork:Collaborate with internal teams, such as sales and IT, as well as external agencies and partners.
- Budget Management:Prepare and manage digital marketing budgets, ensuring campaigns stay within budget while delivering results.
Staying Current
- Trend Research:Stay up-to-date with the latest digital marketing trends, best practices, new technologies, and industry news.
- Competitor Monitoring:Monitor competitors and provide suggestions for improvement and new strategies.
Job Type: Full-time
Pay: Up to ₹25,000.00 per month
Benefits:
- Health insurance
-
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