Ad Campaign Specialist

18 hours ago

All India Geekout Cooperation LLP Full time ₹ 6,00,000 - ₹ 12,00,000 per year

You will be responsible for managing and executing online ad campaigns on Meta platforms, including Search, Shopping, Discovery, and YouTube. Your main focus will be on improving keywords, bidding strategies, and ad designs to achieve optimal results in terms of Return on Ad Spend (ROAS) while aligning with brand and sales objectives. Collaborating with the product and brand teams, you will create compelling shopping ads and continually explore innovative ideas to attract and retain customers. - Conduct A/B tests on ads, landing pages, and audience targeting to enhance campaign performance. - Stay abreast of the latest ad trends and features, analyze audience behavior, and share regular reports and insights with the management team to drive continuous improvement. To qualify for this role, you should have: - 2 to 4 years of experience in managing Google Ads for e-commerce, preferably in the luxury or premium retail sector. - A solid understanding of Google Shopping and Feed Optimization is required, along with proficiency in tools such as Google Ads, Google Analytics, Looker Studio, and MMPs. - Experience with Performance Max, DSA, and Remarketing campaigns is a plus, as is the ability to perform data analysis and generate insightful reports. If you are someone who thrives in a dynamic and results-driven environment, we invite you to join our team as an Ad Campaign Specialist in Performance Marketing.,

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