Event Marketing Specialist

4 days ago

Mumbai Metropolitan Region, India Route Mobile Limited Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Job Title:
AGM, Global Events Marketing

Location:
Mumbai

Reports To:
Head of Demand Generation

About the Role:

We are seeking a dynamic and experienced
AGM, Global Events Marketing
to lead our global events strategy. This role will be responsible for planning, executing, and optimizing corporate events, trade shows, exhibitions, and owned events worldwide. The ideal candidate will bring a strong background in global event management, leadership, and a proven track record in maximizing ROI from events.

As the head of the events team, you will work closely with Sales, Content, Design, and Marketing teams to ensure seamless execution and impactful engagement. You will also be responsible for vendor and organizer negotiations, budget management, and ensuring complete adherence to the event marketing playbook.

Key Responsibilities:

  • Strategic Leadership:
    Develop and execute a global events strategy aligned with business objectives to enhance brand presence and generate pipeline.
  • Team Management:
    Lead, mentor, and manage a team of event specialists across multiple geographies to deliver high-impact events.
  • Event Planning & Execution:
    Oversee the end-to-end execution of corporate events, trade shows, exhibitions, and owned events, ensuring flawless execution.
  • Stakeholder Collaboration:
    Work closely with Sales, Content, Design, and Product teams to develop event collaterals, messaging, and engagement strategies.
  • Vendor & Partner Management:
    Negotiate with event organizers, vendors, and agencies to secure the best representation and ROI for the company.
  • Performance Optimization:
    Define KPIs, track event success, and ensure post-event analysis is conducted to optimize future events.
  • Budget Management:
    Develop and manage the global events budget, ensuring cost-effectiveness and maximum returns.
  • Process Adherence:
    Ensure all events follow the company's event marketing playbook and maintain brand consistency.

Requirements:

  • Experience:
    years of experience in corporate event management, preferably in the technology and B2B space.
  • Global Exposure:
    Proven experience in managing events across multiple regions and working with international teams.
  • Leadership Skills:
    Strong team management experience with a track record of leading and mentoring high-performing teams.
  • ROI Focused:
    Demonstrated ability to extract maximum ROI from events through strategic planning and execution.
  • Stakeholder Management:
    Excellent collaboration skills to work with internal and external stakeholders at different levels.
  • Negotiation & Vendor Management:
    Strong negotiation skills to work with event organizers, vendors, and service providers.
  • Analytical Mindset:
    Ability to measure, analyze, and improve event performance using data-driven insights.
  • Communication:
    Exceptional verbal and written communication skills.
  • Flexibility:
    Willingness to travel globally for event execution as required.

Why Join Us?

  • Lead high-impact global events that shape industry conversations.
  • Work with a fast-growing company at the forefront of customer engagement solutions.
  • Be part of a collaborative and dynamic marketing team driving business growth.

If you are a strategic events leader with a passion for delivering world-class corporate events and driving measurable business impact, we'd love to hear from you

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