Marketing Manager for SAAS
4 hours ago
Who we are looking for
We need a hands-on, growth-obsessed Marketing Manager with at least 1 year of real experience in SaaS or IT-services marketing (agency-side experience is also fine if you marketed tools or software or IT services).
You will own almost everything that touches customer acquisition, onboarding, engagement, and retention in the early days, because at Montr, marketing = growth.
About Company Montr AI
Montr is an all-in-one AI marketing suite that helps agencies and businesses automate user-generated content creation, social media posting, and lead management from a single dashboard.
Key Responsibilities
1. Own & Execute the Full Go-to-Market (GTM) Strategy
- Build and iterate the complete GTM playbook: pre-launch hype → MVP launch → rapid scaling.
- Lead Product Hunt launch, Reddit launches, AppSumo-style deals, SaaS directories, webinars, and virtual events.
2. Demand Generation & Paid Acquisition
- Run and optimize high-ROI paid campaigns across Meta, Google, LinkedIn, TikTok, Reddit, and X.
- Build and scale organic channels (LinkedIn, X, Instagram, TikTok, YouTube Shorts, Reddit).
3. Viral Growth & Creative Campaigns
- Weekly brainstorming with the founder team to ideate and ship bold, viral-worthy campaigns.
- Run 3–5 growth experiments every week — kill losers fast, scale winners immediately.
4. Micro-Influencer & Partnership Engine
- Identify, negotiate, and manage collaborations with micro-influencers (10k–100k), agency owners, course creators, and complementary tools.
- Build and scale a high-converting affiliate + referral program.
5. Content & Brand Narrative
- Own the full content calendar and production: LinkedIn, X threads, YouTube, TikTok, blog, newsletters, case studies, demo videos.
- Write or oversee all high-conversion copy (landing pages, ads, emails, sales decks).
6. Community Building & User Engagement
- Grow and nurture the early community (Discord/Slack, WhatsApp groups, LinkedIn group).
- Host weekly live demos, office hours, and customer spotlight sessions.
7. Product-Led Growth & Onboarding
- Design and continuously improve the post-signup onboarding flow (email, WhatsApp, in-app, Loom videos) to hit "aha" moment in minutes.
- Drive feature adoption and in-app upsells.
8. Analytics & Reporting
- Own the entire growth dashboard and be the single source of truth for CAC, LTV, activation rate, and revenue metrics.
Required Skills & Experience
- Minimum 1 year of hands-on digital marketing experience in a SaaS, startup, or IT-services company (or agency that served SaaS clients).
- Proven track record of running profitable paid acquisition campaigns (Meta + Google is a must).
- Excellent copywriting skills, you can sell with words.
- Comfortable with analytics tools (Google Analytics 4, Meta Ads Manager, LinkedIn Campaign Manager, Hotjar/Mixpanel).
- Experience with email marketing & automation tools (ConvertKit, Mailchimp, ActiveCampaign, or similar).
- Basic design sensibility (Canva/Figma at least, you'll create a lot of ads and social creatives yourself in the beginning).
Nice-to-Have (these will make you stand out)
- Building case-studies
- Workflow automation tools
- Basic video editing skills
- Worked in or marketed to marketing agencies / freelance creators.
- Familiarity with AI tools and prompt engineering (you'll be marketing an AI product after all)
What we offer
- Performance bonus (tied to user growth & revenue milestones)
- Guaranteed salary hike as soon as we close our next funding round
- Be a part of founding team members
- Learn AI marketing at the bleeding edge (you'll get unlimited access to every new AI model we integrate).
- Be part of building the "operating system for marketing teams".
Job Types: Full-time, Permanent
Pay: ₹18, ₹24,000.00 per month
Education:
- Bachelor's (Required)
Experience:
- SAAS marketing: 1 year (Required)
Location:
- Civil Lines, Aligarh, Uttar Pradesh (Required)
Work Location: In person
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