Digital Marketing Manager

3 days ago


Indore, Madhya Pradesh, India DigitalVia Technologies (OPC) Private Limited Full time US$ 90,000 - US$ 1,20,000 per year

Job Title: Digital Marketing Manager

Location: Indore (WFO)

Job Type: Full-time

Experience: 3+ years in digital marketing

Job Summary:

We are looking for a strategic and results-driven Digital Marketing Manager to lead our marketing efforts, manage campaigns, and drive growth for both our agency and our clients. The ideal candidate will have hands-on experience in SEO, PPC, social media, content marketing, and analytics, with a strong ability to manage teams and deliver ROI-focused results.

Key Responsibilities:

1. Strategy & Campaign Management

  • Develop and execute data-driven digital marketing strategies for clients (SEO, PPC, social media, email, content, etc.).
  • Oversee multi-channel campaigns (Google Ads, Meta Ads, LinkedIn, Programmatic, etc.) ensuring optimal performance.
  • Conduct market research & competitor analysis to identify trends and opportunities.

2. Team Leadership & Client Management

  • Lead and mentor a team of digital marketers, content creators, and performance specialists.
  • Act as the primary point of contact for high-value clients, ensuring campaign success and retention.
  • Collaborate with sales, design, and development teams for integrated marketing solutions.

3. Performance Tracking & Optimization

  • Monitor KPIs (ROI, CAC, CTR, conversions, etc.) using Google Analytics, Meta Ads Manager, SEMrush, etc.
  • Provide monthly performance reports with actionable insights for clients and internal stakeholders.
  • A/B test ad creatives, landing pages, and email campaigns for continuous improvement.

4. Business Growth & Innovation

  • Identify upselling & cross-selling opportunities for existing clients.
  • Stay updated on AI-driven marketing tools, automation, and industry trends.
  • Contribute to agency branding, case studies, and thought leadership (blogs, webinars, etc.).

Skills & Qualifications:

3+ years in digital marketing (agency experience preferred).

Expertise in:

  • SEO (On-page, Off-page, Technical)
  • Paid Ads (Google Ads, Meta Ads, LinkedIn, Programmatic)
  • Social Media Marketing (Organic & Paid)
  • Email & Content Marketing
  • Google Analytics, Tag Manager, Data Studio
  • Strong analytical & problem-solving skills (ability to interpret data and optimize campaigns).
  • Excellent communication, presentation & client management skills.

Good-to-Have:

  • Certifications: Google Ads, Meta Blueprint, HubSpot, SEMrush, etc.
  • Experience with marketing automation (HubSpot, ActiveCampaign, Mailchimp).
  • Knowledge of CRO (Conversion Rate Optimization) & UX best practices.

Perks & Benefits:

  • Competitive salary + performance bonuses.
  • Flexible work culture (remote/hybrid options).
  • Access to premium tools & training programs.
  • Opportunity to work with global clients & cutting-edge strategies.


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