Category Marketing Manager, India

About Ingredion:

Join Ingredion, where innovation impacts lives worldwide Without even realizing it, you've experienced our work in your favorite chocolate, your pet's food, the paper you write on, and your everyday snacks. As a global powerhouse across more than 60 industries, we harness the potential of natural ingredients to transform lives. Whether you're just starting your career or bringing years of experience, there's a place for you here to make a real difference. Be part of our team that values a wide range of perspectives and is committed to shaping a better world with every product we create.

LOCATION : Mumbai

REPORTS TO : Director, Marketing Category Lead APAC T&HS

DIRECT REPORTS : None

WORKPLACE TYPE : Hybrid

We're looking for a strategic and dynamic Category Marketing Manager to lead our food and beverage ingredients portfolio in India and beverage category for APAC region. This role is pivotal in translating global strategy into regional execution for driving growth, innovation, and customer engagement.

This is more than a marketing role It's a cross-functional leadership opportunity that connects Sales, Technical Services, and Global Marketing to deliver compelling value propositions and enable solution selling.

What You'll Do

Lead Regional Category Strategy & Execution

• Own the category portfolio across product lines, ensuring clear value propositions for go-to-market (GTM) teams
• Provide sales enablement tools and resources to support solution selling and opportunity conversion
• Act as the bridge between Sales and Technical Services, contributing category insights to commercial plans

Drive Customer Engagement & Growth

• Participate in customer meetings to inform solution development and support sales conversion
• Conduct market and competitor intelligence to shape strategy and account plans
• Lead category and brand appraisals to identify gaps and growth opportunities

Champion Innovation

• Consolidate regional customer problems and collaborate with global teams to prioritize innovation
• Develop regional business cases and support ideation for new products
• Guide product launches with compelling value propositions and consumer insights

Accelerate Regional Category Growth

• Lead cross-functional teams to implement the annual category growth plan
• Partner with Sales and TS to grow the opportunity pipeline
• Support demand generation campaigns and train GTM teams on category trends

Contribute to Global Strategy

• Represent the region in developing the global category strategy (5+ year horizon)
• Provide regional insights to shape technical roadmaps and strategic plans
• Monitor category performance and profitability, recommending actions for improvement

You are well suited for the role if you have:

• Bachelor's Degree in Business, Food Science/Technology, or related field
• Solid experience in B2B marketing, preferably in food & beverage specialty ingredients or flavors
• Proven expertise in strategic marketing planning and product launches
• Strong financial acumen for category analysis and growth planning
• Experience developing sales tools and enablement tactics
• Excellent communication skills
• Willingness to travel domestically (30–40%)

Desirable Qualifications

• Postgraduate Diploma in Marketing (CIM or equivalent)
• Working knowledge of Salesforce (SFDC)
• Experience in an international business environment
• Beverage category experience is a plus

Key Skills & Behaviors

• Strong project and stakeholder management
• Excellent presentation and storytelling skills
• Flexible, proactive, and works well independently
• Collaborative team player with strong interpersonal skills
• Shares knowledge to support regional and global business goals

Why Join Ingredion?

Discover why Ingredion is the ideal place to advance your career with our exceptional rewards and benefits package designed to help you thrive. Create the future with us and enjoy:

• Total Rewards Package – Competitive salary and performance-based pay recognising your contributions to our success
• Comprehensive Benefits & Wellness Support – Health, long-term savings, and resources for your physical, mental, and emotional well-being
• Flexible Work Arrangements – We value flexibility to support you both professionally and personally
• Career Growth – Learning, training, and development opportunities.
• Employee Recognition Program – A culture of real-time appreciation, with personalised recognition rewards globally
• Employee Referral Program – Refer top talent and earn a bonus if they're hired

Relocation Available:

Yes, Within Country