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Digital Marketing Specialist
2 weeks ago
We are seeking a motivated Digital Marketing Specialist with 1–2 years of hands-on experience in online marketing and proven expertise in generating inbound calls/leads. The ideal candidate will be skilled in creating and executing campaigns that drive traffic, engagement, and conversions.
Key Responsibilities
- Plan, execute, and optimize digital marketing campaigns across Google Ads, Facebook, Instagram, and other channels.
- Focus on call generation campaigns to increase inbound inquiries and leads.
- Track and analyze campaign performance using analytics tools and adjust strategies for better results.
- Manage landing pages, ad creatives, and lead forms for maximum conversions.
- Research keywords, audiences, and trends to improve campaign targeting.
- Collaborate with the sales team to ensure leads are followed up effectively.
- Maintain records of marketing spend, ROI, and key metrics.
Requirements
- 1–2 years of experience in digital marketing.
- Proven experience in call/lead generation campaigns.
- Good knowledge of Google Ads, Facebook Ads Manager, SEO basics, and analytics tools.
- Strong understanding of performance metrics like CPC, CTR, and conversion rates.
- Creative thinking and strong communication skills.
Job Type: Full-time
Pay: ₹30, ₹100,000.00 per month
Benefits:
- Food provided
Experience:
- call generation: 2 years (Required)
- Digital marketing: 2 years (Required)
Work Location: In person