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Digital Marketing Specialist

2 weeks ago


Mohali, Punjab, India Crocent Web Services Pvt Ltd Full time ₹ 6,00,000 - ₹ 12,00,000 per year

We are seeking a motivated Digital Marketing Specialist with 1–2 years of hands-on experience in online marketing and proven expertise in generating inbound calls/leads. The ideal candidate will be skilled in creating and executing campaigns that drive traffic, engagement, and conversions.

Key Responsibilities

  • Plan, execute, and optimize digital marketing campaigns across Google Ads, Facebook, Instagram, and other channels.
  • Focus on call generation campaigns to increase inbound inquiries and leads.
  • Track and analyze campaign performance using analytics tools and adjust strategies for better results.
  • Manage landing pages, ad creatives, and lead forms for maximum conversions.
  • Research keywords, audiences, and trends to improve campaign targeting.
  • Collaborate with the sales team to ensure leads are followed up effectively.
  • Maintain records of marketing spend, ROI, and key metrics.

Requirements

  • 1–2 years of experience in digital marketing.
  • Proven experience in call/lead generation campaigns.
  • Good knowledge of Google Ads, Facebook Ads Manager, SEO basics, and analytics tools.
  • Strong understanding of performance metrics like CPC, CTR, and conversion rates.
  • Creative thinking and strong communication skills.

Job Type: Full-time

Pay: ₹30, ₹100,000.00 per month

Benefits:

  • Food provided

Experience:

  • call generation: 2 years (Required)
  • Digital marketing: 2 years (Required)

Work Location: In person