Digital Lead – Vertical Lead

2 weeks ago

Delhi, Delhi, India Jajabor Brand Consultancy Full time ₹ 10,00,000 - ₹ 30,00,000 per year

About The Role
We are seeking a
Digital Lead – Vertical Lead
to build, scale, and drive the Digital Practice at Jajabor. The ideal candidate has experience setting up or growing a digital business unit and brings expertise across
digital strategy, client servicing, business growth, and team leadership
. This is a
leadership role with full ownership
of digital revenue, delivery quality, capability development, and team growth.

Key Responsibilities
Business & Growth

  • Develop and execute a growth roadmap for the Digital vertical, aligned with organizational goals.
  • Identify and convert new business opportunities through networking, partnerships, and participation in pitches.
  • Build cross-selling opportunities with PR teams to offer integrated PR + Digital solutions to clients.

Client Strategy & Delivery

  • Own the digital delivery charter — ensure strong strategy, performance, timelines, and client satisfaction.
  • Participate in key client discussions to understand business objectives and translate them into digital mandates.

  • Oversee planning and execution across:

  • Social media strategy & content

  • Digital & performance marketing
  • Influencer & creator collaborations
  • Analytics, insights & reporting

Team & Capability Leadership

  • Build, mentor, and lead a multidisciplinary digital team (content, community, creators, paid media, etc.).
  • Introduce frameworks, SOPs, and best practices for digital delivery and reporting.
  • Facilitate learning, upskilling, and innovation across the vertical.

Must-Have Requirements

  • Proven experience scaling or leading a digital vertical / unit / practice, preferably within a PR or digital agency ecosystem.
  • Deep understanding of client servicing, strategic planning, and digital performance metrics.
  • Demonstrated success in business growth, pitching, and revenue contribution.
  • Strong leadership with ability to build teams and drive high-performance work culture.
  • Experience working with mid to large brands across sectors.

Good-to-Have

  • Experience delivering integrated PR + Digital communication solutions.
  • Strong network of creators, influencer platforms, media partners, and digital vendors.
  • Understanding of AI-based content or Martech tools for reporting and insights.

Skills: revenue,reporting,leadership,social media strategy,client services,social media strategies,strategy,analytics,account management,digital,business opportunities

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