Marketing & Content Specialist
2 days ago
Marketing & Content Specialist
Location: Bangalore
Salary: Up to ₹50,000/month
Experience: 2–5 years
Industry: Hospitality / Restaurants
About the Role
We are looking for a creative and proactive Marketing & Content Specialist who can drive brand visibility, create high-impact content, build collaborations, and manage day-to-day marketing activities for our restaurant outlets.
Key ResponsibilitiesContent Creation & Strategy
- Plan and create engaging content for Instagram, Reels, YouTube Shorts, and digital platforms.
- Develop monthly content calendars and ensure timely posting.
- Ideate creative photo/video concepts aligned with brand DNA.
Brand Marketing
- Strengthen brand identity through compelling storytelling and visuals.
- Maintain consistent brand voice across all platforms and campaigns.
- Assist in designing marketing assets (social media posts, flyers, menus, etc.).
Influencer & Brand Collaborations
- Identify and coordinate with influencers and partner brands for promotions.
- Manage collaboration deliverables, barter deals, and paid campaigns.
- Track campaign performance and prepare post-collab reports.
Digital & Social Media Management
- Monitor engagement, reach, and campaign performance metrics.
- Suggest new ideas, trends, and strategies to grow social media presence.
- Run small-scale paid promotions if required.
Campaigns, Events & Activation
- Support outlet-level events, festive campaigns, and promotional activities.
- Coordinate with internal teams for execution and content capture.
Skills & Requirements
- Strong understanding of social media trends (Instagram, Reels, trending audio, etc.)
- Good content creation skills (basic photography/videography preferred).
- Creative thinker with the ability to bring new ideas.
- Good communication and coordination skills.
- Experience in hospitality/F&B is a strong advantage.
Job Type: Full-time
Pay: ₹40, ₹50,000.00 per month
Benefits:
- Health insurance
Work Location: In person
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