Digital Marketing Executive

3 days ago


Chowringhee Kolkata West Bengal, India RAAP E-Commerce Pvt Ltd Full time ₹ 2,40,000 - ₹ 3,60,000 per year

Key Responsibilities:

  • Plan and execute digital marketing campaigns across Google Ads, Meta, and other social media platforms.
  • Manage and optimize paid ad performance to ensure maximum ROI.
  • Coordinate with the design and content teams to develop engaging creatives and ad copies.
  • Handle SEO and SEM activities, including keyword research, on-page and off-page optimization.
  • Track, analyze, and report campaign performance using Google Analytics, Meta Ads Manager, and other tools.
  • Execute email marketing and remarketing campaigns.
  • Manage social media pages – scheduling, engagement, and content consistency.
  • Support in influencer collaborations and content planning.
  • Stay updated with digital trends, algorithms, and competitor strategies.

Key Skills Required:

  • Hands-on experience with Google Ads, Meta Ads Manager, and SEO tools (Google Search Console, Ahrefs, SEMrush).
  • Knowledge of performance marketing metrics (CPC, CPA, ROAS, CTR).
  • Strong analytical and reporting skills.
  • Excellent communication and coordination abilities.
  • Creative mindset with attention to detail.

Job Type: Full-time

Pay: ₹25, ₹30,000.00 per month

Ability to commute/relocate:

  • Chowringhee, Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

  • What was your last drawn salary?
  • How soon can you join?
  • Have you ever worked on creating strategies for digital marketing campaigns?
  • We are paying a 30k max for this profile are you comfortable with the same?

Experience:

  • Digital marketing: 5 years (Preferred)

Language:

  • English (Preferred)

Work Location: In person



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