Digital Marketing Executive
3 days ago
Key Responsibilities:
- Plan and execute digital marketing campaigns across Google Ads, Meta, and other social media platforms.
- Manage and optimize paid ad performance to ensure maximum ROI.
- Coordinate with the design and content teams to develop engaging creatives and ad copies.
- Handle SEO and SEM activities, including keyword research, on-page and off-page optimization.
- Track, analyze, and report campaign performance using Google Analytics, Meta Ads Manager, and other tools.
- Execute email marketing and remarketing campaigns.
- Manage social media pages – scheduling, engagement, and content consistency.
- Support in influencer collaborations and content planning.
- Stay updated with digital trends, algorithms, and competitor strategies.
Key Skills Required:
- Hands-on experience with Google Ads, Meta Ads Manager, and SEO tools (Google Search Console, Ahrefs, SEMrush).
- Knowledge of performance marketing metrics (CPC, CPA, ROAS, CTR).
- Strong analytical and reporting skills.
- Excellent communication and coordination abilities.
- Creative mindset with attention to detail.
Job Type: Full-time
Pay: ₹25, ₹30,000.00 per month
Ability to commute/relocate:
- Chowringhee, Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
- What was your last drawn salary?
- How soon can you join?
- Have you ever worked on creating strategies for digital marketing campaigns?
- We are paying a 30k max for this profile are you comfortable with the same?
Experience:
- Digital marketing: 5 years (Preferred)
Language:
- English (Preferred)
Work Location: In person
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