Associate Product Manager

The Kuhoo Story:

Where Dreams Meet Data Picture this: A brilliant engineering student

from a middle-class family in Tier-2 India has the potential to revolutionize technology,

but traditional lenders see only their father's modest income. This is the story that

sparked Kuhoo Finance—a fintech revolution that believes in Aatmanirbharta (self-

reliance) and transforms "what if" into "why not"

Today, we are not just another NBFC. We are dream architects, wielding AI and data

science like modern-day magic wands to unlock the future earning potential hidden

within every student. With our fresh RBI NBFC license, we are scaling from facilitating

dreams to directly funding them—offering education loans up to ₹2 crore across

engineering, management, medical programs, and cutting-edge upskilling initiatives.

Our Numbers Tell Stories:

● 100,000+ student applications processed (each one a unique dream)

● ₹375+ crore in loans facilitated (translating to countless transformed lives)

● 15,000 borrowers who now call us their launchpad to success

● 3 years of redefining how education financing works in India

Our DNA:

The Five Core Values That Drive Us

● Ownership: We dont just work here; we build the future here

● Passion for Excellence: Good enough is never good enough

● Impact: Every line of code, every decision shapes a students tomorrow

● Curiosity: We question everything and innovate fearless.

At Kuhoo, we have created more than a workplace—we have built an ecosystem where

innovation thrives, execution is an art form, and meritocracy isn't just a buzzword but

our operating system.

● Fairness: At Kuhoo, fairness is the foundation of our decisions, ensuring equal opportunities and transparent growth for all.

Role Overview:

A Product Manager at Kuhoo is an in-house entrepreneur who loves engaging with

customers, uncovering stated and unstated problems and finding the right product

features to solve those problems. At its core, product management at Kuhoo is about

understanding the customer and using technology and analytics to deliver great

experiences.

Building a product is a highly collaborative effort, the candidate must be a strong team

player with a commitment to perfection and possessing deep analytical skills.

A successful candidate will be a self-starter with excellent business acumen, product

management skills and the ability to cut through the noise and identify the most

important tasks and projects. We are a data driven organization and we like focusing

on results, KPIs and outcomes.

What will you do?

This is a key role for Kuhoo and requires a lot of cross-functional coordination

• Strategic Product Leadership: Define the products value proposition, conduct

competitive analysis, prioritize features, and drive user acquisition and retention

strategies by collaborating closely with teams across design, business development,

engineering, legal, and operations.

• Customer-Centric Problem Solving: Identify gaps, pain points, and opportunities

where credit solutions can transform the lives of students, parents, and partners,

shaping innovative product offerings.

• Product Roadmap Ownership: Develop compelling user stories, define clear

customer and product requirements, and own the product roadmap from concept

to execution, continually refining specifications and architecture throughout the

product lifecycle.

• Lending Lifecycle Expertise: Build modular capabilities across the lending lifecycle,

including acquisition, onboarding, credit-modelling, decision-making, and post-sales

service experiences.

• Partnership Collaboration: Collaborate closely with multiple lending partners to

create differentiated, industry-leading value propositions for various business

segments, driving innovation and competitive advantage for Kuhoo.

• Ownership & Innovation: Bring strong ownership, thought leadership, and product

development expertise to thrive in a fast-paced startup environment.

Key Responsibilities Areas

• End-to-End Product Delivery: Lead the entire product lifecycle from conception to

launch, ensuring alignment with the product roadmap and business strategy.

• Product Requirement Documentation: Develop comprehensive product

requirement documents (PRDs) and user stories based on data insights, market

analysis, and customer feedback.

• Product Enhancement & Optimization: Build and maintain a robust pipeline of

tasks and projects to improve product features and optimize critical customer

journeys. Establish a framework for prioritizing and executing key initiatives.

• Feature Delivery & Stakeholder Collaboration: Oversee the successful delivery of

features, including quality assurance, testing, and managing trade-offs to ensure a

seamless product experience.

• Portfolio Management & Agile Methodologies: Manage a portfolio of products and

demonstrate proficiency in product management methodologies, particularly agile

software development.

• Growth Opportunities & Feature Adoption: Identify opportunities for significant

business growth by increasing user engagement with product features and driving

adoption of existing offerings.

• Funnel Optimization: Analyse, design, and optimize conversion funnels to

encourage cross-selling and upselling opportunities at key stages of the customer

journey.

Must – have

• Experience: 1-2 years of experience in product management. Have a good

understanding of Product Management principles and processes. Experience in

writing user stories, wireframes, and customer interaction

• Analytical Thinking: Ability to interpret data, solve problems, and make informed

decisions based on insights.

• Strong Communication: Clear, effective communication with cross-functional teams

and stakeholders, both verbally and in writing.

• Customer Focus: Understanding customer needs and translating feedback into

product improvements.

• Basic Project Management: Familiarity with prioritizing tasks and managing

projects, ideally within Agile or Scrum frameworks.

• Adaptability & Collaboration: Willingness to learn, adapt quickly, and work well in a

team-oriented environment.

Qualification & Experience

Bachelor's degree in Engineering/Technology from tier 1 college mandatory.

We welcome applications from all identities and walks of life. We can't wait to hear from you.

If this sounds like you then you can apply on telling us why you are the perfect fit.