Product Content

2 weeks ago

Pune, Maharashtra, India P K Chopra & Co Full time ₹ 1,78,000 - ₹ 3,64,034 per year

Product Content & Merchandising Specialist

Job Summary We are looking for a Product Content & Merchandising Specialist to manage our product catalogue across Shopify and our Product Information Management (PIM) system.

This role will ensure products are accurately listed with the correct data, imagery, and categorisation, while continuously improving the browsing and shopping experience for customers.

The successful candidate will work closely with manufacturers and suppliers to manage product lifecycles, from new product introductions to end-of-life (EOL) updates, ensuring our site is always up-to-date and customer focused.

Key Responsibilities Product Data & Catalogue Management

  • Maintain and update product listings across Shopify and the PIM system, ensuring accuracy in titles, descriptions, imagery, specifications, and EAN codes.

  • Monitor and update product availability in line with supplier stock and lifecycle changes

.
• Ensure consistency of product data to meet SEO and brand guidelines.

  • Audit listings regularly to ensure high-quality standards are met. Supplier & Manufacturer Liaison

  • Build and maintain strong working relationships with manufacturers and suppliers.
    • Manage product lifecycle updates, including new product launches and end-of-life (EOL) removals.

  • Work with suppliers to obtain product assets, specifications, and accurate information for listings.

Website Categories & Merchandising

  • Oversee category structure and menu navigation, ensuring logical organisation and ease of use

.
• Continuously evaluate site navigation, filters, and menu options to improve discoverability of products.

  • Collaborate with internal teams to align product categories with marketing campaigns and promotions. Customer Experience & On-Site Optimisation

  • Use customer interaction data and website analytics to identify opportunities for improvement.

  • Enhance product discovery through optimised filters, collections, and categorisation.

  • Manage and improve site search functionality (via Searchanise) to ensure relevant and helpful search suggestions.

  • Proactively recommend enhancements to improve the overall customer journey and conversion rate. Continuous Improvement
    •

Stay informed on eCommerce and Shopify best practices, particularly in product content and merchandising.

  • Work cross-functionally with marketing, SEO, and design teams to ensure product content supports wider business objectives.

Qualifications and Skills

  • Previous experience managing product data and catalogues in Shopify or similar eCommerce platforms.

  • Familiarity with Product Information Management (PIM) systems.

  • Strong attention to detail and commitment to data accuracy.

  • Excellent organisational and project management skills.

  • Confident communicator with the ability to build relationships with suppliers and internal teams.

  • Experience using website analytics tools to identify customer behaviour trends.

  • Understanding of UX principles and their impact on online shopping experiences

.
• Knowledge of site search optimisation tools (e.g. Searchanise) would be advantageous.

Key Success Measures

  • Accuracy and completeness of product catalogue across Shopify and PIM.

  • Timely management of new product launches and EOL updates.

  • Improved customer engagement with categories, filters, and site search.

  • Enhanced product discoverability and improved conversion rates.

  • Strong supplier relationships and efficient flow of product data

Job Type: Full-time

Pay: ₹178, ₹364,034.92 per year

Work Location: In person

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