
Event & Workshop Manager
1 day ago
The Event & Workshop Manager will be responsible for planning, executing, and scaling Pegasus' workshops across schools, housing societies, and corporates. The role requires blending
program content management, event execution, and revenue orientation
. This person ensures each workshop is impactful, cost-efficient, and aligned with Pegasus' brand mission of promoting screen-free childhood.
Key Responsibilities
1. Event Planning & Strategy
- Design and maintain a
modular workshop calendar
(monthly/quarterly) across schools, societies, and corporates. - Develop
parent & child workshop formats
(short, practical, interactive). - Plan and set up
Screen-Free Hubs
showcasing Pegasus products at every event.
2. Partnerships & Outreach
- Build and manage relationships with schools, societies, and corporate HR/CSR teams.
- Pitch workshops as
value-add programs
for their community/organization. - Secure event approvals, space, and logistics in coordination with partners.
3. Event Execution
- Coordinate with psychologists, facilitators, and kids' activity leaders.
- Manage event logistics: venue, materials, staff assignments, and product displays.
- Ensure workshops run smoothly, with high engagement for both parents and kids.
- Track attendance, participation, and sales in real time.
4. Commercial & Revenue
- Ensure workshops are
self-sustaining or revenue-generating
. - Drive
product sales
at events via the Screen-Free Hub (books, puzzles, games, activities). - Manage event budgets, negotiate vendor/venue costs, and control expenses.
5. Marketing & Engagement
- Work with the marketing team to promote workshops through digital channels and local campaigns.
- Collect participant data (emails, phone numbers, feedback) for CRM & repeat engagement.
- Create
event reports
highlighting outcomes, participation, sales, and feedback.
Skills & Competencies
- Strong
event management
and coordination experience. - Excellent
relationship building
with institutions and corporates. - Strong
sales mindset
– ability to convert workshops into product sales. - Organizational and
budget management skills
. - Ability to handle
parents + kids
dynamics. - Flexibility to work on
weekdays, weekends, and evenings
as per event schedule.
Experience
- 4–7 years in event management, workshops, community programs, or corporate engagement.
- Background in
education, wellbeing, publishing, or children's activities
is a plus. - Prior experience in managing
P&L for events
preferred.
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