
PPC (Google & Meta Ads) Executive in Gandhinagar
1 day ago
Note: English fluency is compulsory.
We're looking for a highly skilled PPC (Google & Meta Ads) specialist to lead and execute high-performing pay-per-click campaigns across platforms such as Google Ads, Bing, Meta, LinkedIn, and more. As a senior member of our digital team, you'll be responsible for strategy, execution, optimization, and reporting—all with a results-driven mindset.
Key Responsibilities
- Develop and execute PPC strategies across multiple platforms (Search, Display, Shopping, YouTube, etc.)
- Lead, manage, and mentor a team of PPC specialists (if applicable)
- Conduct keyword research, competitor analysis, and audience targeting
- Monitor performance metrics and optimize campaigns to achieve KPIs (CPA, ROAS, CTR, etc.)
- Create ad copy, landing page briefs, and coordinate A/B testing
- Manage monthly budgets and pacing
- Report performance and insights using platforms like Google Analytics, Data Studio, or Looker
- Stay up to date with industry trends, platform updates, and best practices
- Collaborate with SEO, social media, content, and design teams for integrated campaigns
- Communicate with stakeholders and clients to present strategies and results
Key Requirements
- Bachelor's degree in Marketing, Business, or a related field
- 3+ years of experience managing paid media campaigns
- Advanced knowledge of Google Ads, Meta Ads Manager, and other major ad platforms
- Strong analytical skills and experience using tools like GA4, Google Tag Manager, SEMrush, Ahrefs, etc.
- Proven ability to scale and optimize campaigns for maximum ROI
- Leadership or team management experience is a plus
- Excellent communication and presentation skills
- Certification in Google Ads and Meta (preferred)
Why Join Us?
- Work with a talented team in a fast-paced, results-oriented environment
- Exposure to international markets and diverse clients
- Focus on innovation, data, and performance
- Opportunity to grow your skills and lead impactful campaigns
Salary Budget: Up to 50K per month
Job Type: Full-time
Pay: ₹30, ₹50,000.00 per month
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