Sales & Performance Marketing Manager
4 days ago
We are looking for a Sales & Performance Marketing Manager to fully own NARA's sales engine, from driving website conversions and scaling ad campaigns, to unlocking growth across marketplaces and global shipping.
This role requires someone who can blend performance marketing skills with sales strategy, turning data into revenue and experiments into predictable growth.
Key Responsibilities
- Performance Marketing
- Plan, launch, and optimize Marketing Campaigns
- Build and manage full-funnel campaigns (prospecting → retargeting → retention).
- Analyze ROAS, CAC, CTR, CPC, CVR, and optimize creatives + targeting.
- Sales Strategy & Growth
- Drive monthly sales targets
- Manage marketplace performance
- Create strategies to scale bestsellers while managing exclusive drops.
- Work with the founder to align inventory and demand.
- Retention & CX
- Set up email & WhatsApp automation for post-purchase, upsells, and loyalty.
- Improve repeat purchase rate (target: 20–30% in 6 months).
- Collect and leverage customer reviews & UGC to drive trust.
- Data & Reporting
- Weekly dashboards: sales, CAC, ROAS, repeat rates, bestseller performance.
- Suggest experiments, forecast demand, and inform product roadmap.
Job Types: Full-time, Permanent, Fresher
Pay: ₹20, ₹30,000.00 per month
Benefits:
- Flexible schedule
- Work from home
Education:
- Bachelor's (Required)
Experience:
- Marketing: 1 year (Preferred)
Location:
- Remote (Required)
Work Location: Remote
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