Performance Marketing Manager

5 days ago

Agra, Uttar Pradesh, India BeadsnFashion Full time US$ 90,000 - US$ 1,20,000 per year

Performance Marketing Manager (Shopify E-commerce)

Location: Agra, Uttar Pradesh (On-site) |  Full-time

Company Description

is India's largest online bead and jewelry supplies store, serving hobbyists, designers, and businesses for over two decades. We offer a wide range of beads, findings, DIY kits, and jewelry-making supplies, along with custom packaging solutions. With customers in more than 20 countries, we are dedicated to empowering hobbyists, homepreneurs, and professional designers by making jewelry creation accessible, affordable, and scalable.

Role Description

We are seeking a 
Performance Marketing Manager
 to lead our paid marketing efforts and scale our Shopify-based e-commerce business. The ideal candidate will be data-driven, ROI-focused, and experienced in leveraging digital channels and Shopify marketing apps to drive customer acquisition and revenue growth.

Key Responsibilities

  • Plan, execute, and optimize 
    paid campaigns
     across Google Ads, Meta Ads, and other performance channels.
  • Manage and optimize 
    Shopify apps
     (Contlo, YourToken Bundle, and others).
  • Conduct 
    A/B testing
    , track KPIs, and continuously improve 
    ROAS and sales performance
    .
  • Collaborate with creative and product teams to develop impactful 
    ad creatives and landing pages
    .
  • Stay updated with the latest 
    performance marketing trends
     and e-commerce growth strategies.
  • Prepare and present 
    performance reports and insights
     to management.

Must-Have Qualifications

  • Proven experience managing and optimizing 
    Google & Meta Ads
     campaigns.
  • Hands-on expertise with 
    Shopify marketing apps
     (Contlo, YourToken Bundle, etc.).
  • Demonstrated ability to 
    drive ROI and revenue growth
     through performance marketing.
  • 2–5 years of experience
     in digital/performance marketing.
  • Must be located within a 
    commutable distance to Agra, Uttar Pradesh, India
    .

Nice-to-Have Qualifications

  • Experience with 
    SEO, email, and SMS marketing
    .
  • Knowledge of 
    retargeting campaigns
     and customer lifecycle marketing.
  • Familiarity with 
    analytics tools
     (Google Analytics, GA4, Ads Manager, etc.).
  • Ability to contribute to 
    ad creatives, copywriting, and landing page strategies
    .
  • Background in 
    fashion, lifestyle, or jewelry e-commerce
    .

To apply, send your resume to 

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