Head Of Corporate Partnerships
2 days ago
Role Summary
As the Head of Corporate Partnerships, you will be responsible for building Kiddenzs B2B ecosystem from the ground up. You will:
- Acquire corporate clients for childcare benefits
- Build and manage partnerships with HR Consulting Firms, Employee Benefits Platforms, and Coworking Space Brands
- Create a strong GTM engine through co-selling, white-label collaborations, and referral networks
- Develop the partner sales pipeline, close anchor accounts, and establish Kiddenz as the default childcare benefits partner for Indian organisations
This is a high-impact role where you will directly influence revenue, market expansion, and strategic positioning.
Key Responsibilities
1. Corporate Acquisition & Enterprise Sales
- Identify, prospect, and close corporate clients across IT, BFSI, consulting, e-commerce, healthcare, manufacturing, and new-age startups.
- Drive pilot programs, land-and-expand motions, and anchor account strategy to secure first 510 marquee clients.
- Pitch Kiddenzs childcare benefit model using compliance-led, parent-led, ABM, and industry-tailored approaches.
- Build structured proposals, pricing packages, demo materials, and impact case studies.
- Own the full sales cycle: outreach demo proposal negotiation contract onboarding.
2. Partnership Strategy & Alliances
A. HR Consulting Firms
- Build co-branded childcare compliance programs with HR consultancies (SHRM, ABC Consulting, Avtar, Aon affiliates, etc.)
- Drive joint advisory pitches to corporates
- Create and manage referral / revenue share models
B. Employee Benefits Platforms
- Build integrations/partnerships with platforms like Pazcare, Plum, Nova, Ekincare
- Define revenue share, per-employee licensing, or usage-based pricing
- Enable co-marketing, co-selling, and embedded benefit listings
C. Coworking Spaces
- Create parent-support models with WeWork, Awfis, Incuspaze, 91Springboard, etc.
- Launch Family-Friendly Workspace collaborations for member companies
- Manage events, joint campaigns, and membership add-ons
3. GTM Execution & Business Development
- Build ABM (Account Based Marketing) strategy for 50100 high-priority corporate accounts
- Work with marketing to craft outreach material, decks, 1-pagers, and LinkedIn/email campaigns
- Create demonstration flows customised per client (e.g., their branding, employees, policies)
- Drive webinars, HR-focused events, thought leadership, and industry forums
4. Market & Competitor Intelligence
- Continuously research players like KLAY, ProEves, Kinderpass, Bright Horizons
- Track pricing, enterprise models, benefit trends, compliance patterns
- Use insights to refine Kiddenz's value proposition and pricing
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