Sales Officer

19 hours ago


Gurgaon, Haryana, India Nestlé Full time ₹ 5,00,000 - ₹ 12,00,000 per year

**Designation: Sales Officer /Executive

Function: Nestle Professional Division

Reports to: Area Sales Manager
Job Description:
Customer Acquisition -**
Responsible for the end-to-end customer acquisition process, including reviewing prospect lists, identifying key decision-makers, communicating propositions, conducting demos, giving commercial offers, and closing deals.

Stakeholder Collaboration -
Work closely with ROM, ASM, SOs, CD, Café Care Team, and PS to ensure effective lead management and conversion.

CRM & Sales Funnel Management -
Maintain a robust sales funnel and ensure all lead details are updated in the CRM with complete hygiene and accuracy.

Market Working
 To ensure mapping of the potential market in terms of Institutions and HORECA

Channels and nurture direct relations with Key Business clients

 Set monthly, quarterly and yearly target for each Distributor for your region

 Achievement & monitor progress of Redistribution value and volume targets

 Ensure product availability at all relevant channels through the distributor's sales force

per Company guideline

 Ensure continuous development of the assigned area and addition of new outlets.

Distributor Handling
 Ensure compliance of Distributors with their respective roles & responsibilities

 Manage and develop individual distributor in an active and profitable manner

 Ensure the proper and correct execution of sales, discount and trading terms

determined by the company

 Monitor and minimize the level of Bad goods returns

 Ensure distributor's efficient and effective support for the market coverage

 Monitor Distributor's overhead expenses & profitability (ROI)

 Track on delivery from Distributor to consumers.

Control, Training and Communication
 Conduct performance evaluation of Secondary Sales Force.

 Accurate and timely reports on Market intelligence: competitor's activity, price changes

and promotional support.

 Ensure Secondary Sales Force is properly trained.

 Coordinate correspondence and communication between the team and Distributor

management.

 Comply with all company policy, instruction and directives.

 Optimize expenditure of secondary sales force.

Key Skills:
Communication Skills

Analytical Approach

Flexible and Resourceful

Innovativeness

Poise & Confidence



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