Digital Marketing Specialist

2 days ago


Mumbai, Maharashtra, India ZAUB THINK DEVOPS LLP Full time US$ 80,000 - US$ 1,20,000 per year

We are looking for a results-driven Digital Marketing Specialist with hands-on experience in Facebook Ads and Google Ads. The ideal candidate will create, manage, and optimize campaigns to drive leads, sales, and brand awareness.

Responsibility

  • Plan, execute, and optimize Facebook Ads and Google Ads campaigns.
  • Monitor campaign budgets, performance, and ROI, making data-driven adjustments.
  • Conduct keyword research, audience targeting, and A/B testing of creatives and copy.
  • Generate regular analytics and performance reports.
  • Stay updated on industry best practices, trends, and algorithm changes.
  • Collaborate with content, design, and sales teams for integrated campaigns.

Requirements

  • Bachelor's degree in Marketing, Business, or related field.
  • 1-3 years' experience managing Facebook Ads and Google Ads campaigns.
  • Strong understanding of digital marketing strategies and paid advertising platforms.
  • Analytical skills: ability to interpret data and draw actionable insights.
  • Certification in Google Ads and/or Facebook Blueprint (preferred but not mandatory).
  • Excellent copywriting and communication skills.


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