
Head of Digital Marketing
2 days ago
We are seeking a highly skilled and motivated
Digital Marketing Head
who can oversee both our
Digital Marketing Team
and
Academic Faculty
. This role requires strong leadership, hands-on expertise in digital campaigns, lead generation, and the ability to ensure academic quality and industry relevance in our courses.
Key Responsibilities
- Lead, mentor, and manage the
digital marketing team
and
academic faculty members
. - Develop and execute high-impact
digital marketing campaigns
across multiple channels (SEO, SEM, Social Media, Email, Performance Marketing, etc.). - Drive
lead generation
and manage funnels for student admissions and client projects. - Oversee and improve
academic curriculum quality
, ensuring alignment with current industry standards. - Monitor performance metrics, generate reports, and implement strategies to optimize ROI.
- Collaborate with management to set growth targets and ensure revenue and academic goals are achieved.
- Manage budgets for both campaigns and academic resources effectively
.
Requirements
- Minimum
3+ years of experience
in digital marketing leadership or management roles. - Strong knowledge of
SEO, PPC, Social Media Marketing, Content Marketing, and Analytics tools
. - Prior experience in
team management
and
academic/training sector
is a plus. - Excellent leadership, organizational, and communication skills.
- Proven track record of successful
digital campaigns and lead generation
. - Ability to balance academic quality with business growth targets.
What We Offer
- Competitive salary with performance incentives.
- Opportunity to
lead a growing academy and digital team
. - Professional development and growth within the digital marketing and education space.
- A collaborative and innovative work environment.
-
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