Senior Analyst

1 day ago

Gurgaon, Haryana, India Prescient Healthcare Group Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Job Profile:

As a Senior Analyst in our Data Processing team, you'll ensure the smooth execution of global market research studies owning data management, cleaning, coding, tabulation, and visualization. You'll work hands-on with SPSS and Decipher (crosstabs/banners), and turn findings into clear PowerPoint visualizations. You'll partner closely with survey programmers and research teams to deliver on tight timelines without compromising data quality.

Programming & Data Processing  Roles and Responsibilities

  • Data processing & QC: Clean and validate data using SPSS and Excel; create and maintain SPSS syntax/macros where appropriate.
  • Decipher crosstabs: Build, review, and QA crosstabs/banners, weighting and multiple tables features in Decipher; ensure specs align with the analysis plan and quotas.
  • Visualization & reporting: Build clear, insight-ready PowerPoint charts/tables; align formatting with brand and client templates.
  • Coding & classifications: Develop coding frameworks for open-ends; standardize categories and apply consistently for analysis.
  • Tabulation & validation: Manage data tabulation and reconcile outputs against specs; perform independent QA checks for internal and regulatory standards.
  • Survey QA (pre-launch): Run thorough link checks, logic and skip validation, and light UI/UX checks to ensure survey accuracy and usability.
  • Troubleshooting & support: Diagnose data and scripting issues; collaborate with programmers and researchers to resolve blockers quickly.
  • In the Leads absence: Manage timelines, balance workloads, work with programmers/research Teams, flag and escalate issues, and share daily updates to upper management.
  • Process excellence: Adopt and improve best practices, templates, and reusable functions to drive scalability and efficiency across projects.
  • Multiple projects: Balance priorities across concurrent global studies; communicate status and risks proactively.

Education, Experience, Knowledge And Other Skills

The following outlines the minimum hiring criteria for this position, unless otherwise stipulated below as preferred or a plus":

  • 2+ years' market research data-processing experience (pharma preferred).
  • Decipher expertise - Editing crosstabs, Banner preparations, adding statistics in the tables, Adding custom filters, Summary Tables, For custom tables-  creating variables, uploading variables, creating/uploading weights, understanding of weights
  • SPSS expertise – Writing cleaning syntax's in SPSS, knowledge of what validation script should be applied to what scenarios. Stacking, Merging, Weighting, Appending coded data . Automate repetitive checks using SPSS macros and scripts
  • Data visualization expertise - Choose appropriate chart types by question (single, multi, scale, ranking); build on-brand PowerPoint visuals; link charts to data tables; deliver consistent layouts. (Forsta Viz familiarity is a plus.)
  • Advance Excel expertise - PivotTables, XLOOKUP/INDEX-MATCH, SUMIFS/COUNTIFS, dynamic arrays (FILTER/UNIQUE/SORT), TEXTSPLIT/TEXTJOIN, data validation, conditional formatting, error-check formulas, basic charting; comfort with large files.
  • Experience in creating dashboards using Excel and familiarity with Google Forms will be an added advantage.
  • Attention to the detail

Nice to have -

Using AI features to build interactive deliverables.

Understanding of composite variables, multifactor analysis, demand calibrations.

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