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Marketing Manager

2 weeks ago

Navsari, Gujarat, India The Brand Landmark Full time ₹ 2,80,000 - ₹ 4,20,000 per year

Job description

Location: Navsari, Gujarat
Job Type: Full-Time
Industry: Food & Beverage / Quick Service Restaurant (QSR)
Experience Required: 2–5 Years in Digital Marketing or Brand Marketing (preferably in Food/F&B sector)
Salary: Based on skills and experience

Job Responsibilities:

  • Manage multiple social media accounts (Instagram, Facebook, etc.) for different store locations and the main brand page.
  • Plan and execute advanced monthly social media calendars aligned with current trends and food-related festivals or events.
  • Track, analyse, and report city-wise, store-wise, and campaign-wise performance.
  • Create and suggest store-specific and city-specific marketing campaigns in collaboration with local franchise owners.
  • Design and launch engagement campaigns, offers, influencer collaborations, contests, and more to increase local visibility.
  • Monitor competitors and stay updated on social media and food marketing trends.
  • Coordinate with the design and content team to ensure timely execution of posts and campaigns.
  • Identify and work with local micro-influencers to boost regional visibility.
  • Proactively share new ideas and strategies to improve brand awareness and customer engagement.
  • Work closely with the operations and franchise support team to ensure brand consistency and promotional effectiveness.

Key Requirements:

  • Bachelor's degree in Marketing, Mass Media, or related field
  • 2 years of experience in a marketing or digital role, preferably in food, hospitality, or QSR sector
  • Strong knowledge of Instagram/Facebook Ads, Canva, Reels, Hashtag Strategy
  • Understanding of regional marketing behavior and franchise-driven promotion
  • Excellent communication (English, Hindi, Gujarati preferred)
  • Creativity, consistency, and the ability to work independently

Job Type: Full-time

Pay: ₹20, ₹35,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Internet reimbursement

Schedule:

  • Day shift
  • Morning shift

Work Location: In person