Visual Communication Designer

About The Jaipur Studio

The Jaipur Studio is a women's ethnic wear brand rooted in Indian heritage and crafted for the modern woman. We blend timeless prints, rich fabrics, and everyday comfort to create elegant pieces for work, celebrations, and daily wear. We sell through our own stores and website, and we're building a strong digital-first brand from Jaipur.

We're now looking for a
Visual Communication / Graphic Designer

who can make our brand
look and feel

as beautiful as the clothes we create.

Role Summary

As a Visual Communication / Graphic Designer at The Jaipur Studio, you will be responsible for
all brand visuals

across online and offline touchpoints. From social media and website banners to in-store branding and packaging, you will own how The Jaipur Studio appears to the world.

This is an
in-house role

where you will work directly with the founders, marketing team, and photographers to create designs that are not just aesthetic, but also drive engagement, store visits, and sales.

Key Responsibilities

1. Brand & Visual Identity

• Maintain and evolve
  brand guidelines

(colors, typography, motifs, borders, layouts).
- Ensure visual consistency across
website, social media, store, packaging, and ads

.
- Translate brand values – heritage, comfort, elegance – into strong visual concepts.

2. Social Media & Digital Creatives

• Design creatives for
  Instagram, Facebook, WhatsApp

, and other platforms:
- Static posts, carousels, stories, reel covers, highlight covers.
- Campaign creatives for launches, festivals, and offers.
- Create
engaging hooks visually

using typography, layout, and imagery.
- Adapt creatives for
paid ads

(Meta/Google) with performance in mind (CTR, thumb-stop).

3. Website & E-commerce Assets

• Design website
  hero banners, collection banners, and product highlight sections

.
- Create PDP assets: size charts, fabric details, icons, badges (bestseller, new, limited stock).
- Work with the website/Shopify team to maintain design consistency and clarity.

4. Photo & Video Support

• Create
  moodboards

and reference decks for shoots.
- Collaborate with photographers and models to ensure brand-aligned visuals.
- Do basic
photo editing

(cropping, color correction, background cleanup).
- Edit short
reels / product videos

(text overlays, transitions, simple effects).

5. Collaboration & Planning

• Work closely with marketing to understand:
• Launch calendar, festivals, sale periods, new collections.
• Customer insights: what's working, what's not.
• Plan creative
  buckets and templates

for faster execution (eg. "New In", "Under 1500", "Office Wear Edit", "Plus Size Friendly").
- Manage multiple design requests with clear priorities and deadlines.

Must-Have Skills & Experience

• 2–4 years of experience as a
  Graphic Designer / Visual Designer
  , preferably in:
• Fashion / Lifestyle / D2C / E-commerce.
• Strong command of:
• Adobe Photoshop & Illustrator
  (core).
• Any of:
  Adobe XD / Figma / Canva / Premiere Pro / After Effects
  (basic working knowledge is enough).
• Good sense of:
• Color, typography, and layout
  .
• Styling for
  Indian ethnic wear / women's fashion
  .
• Ability to design for both
  digital and print
  .
• Comfortable working with
  Hindi + English
  text / Hinglish hooks when needed.
• Strong portfolio showing:
• Social media creatives.
• Website / banner designs.
• Branding/packaging or campaign work.

Good-to-Have (Bonus)

• Experience with
  UI/UX for Shopify or other e-commerce sites

.
- Basics of
motion graphics

(animated stories, simple GIFs).
- Experience in
shoot planning

or fashion lookbooks.
- Interest in Indian textiles, crafts, and ethnic fashion.

Personal Qualities We Value

• Ownership mindset

– you treat the brand visuals like your own.
- Speed with quality

– you can turn around creatives quickly without compromising design.
- Curiosity

– you follow design, fashion, and social media trends.
- Collaboration

– open to feedback, comfortable brainstorming with founders and marketing.

WHAT WE OFFER?

• A small team of empathetic problem-solvers
• The Right Compensation
• Growth path to become a leader
• An opportunity to drive meaning with products
• A culture of continuous learning and growing
• Freedom to experiment failed and learn