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Senior Area Sales Manager

2 weeks ago


Ludhiana, Punjab, India Pheonix International Full time ₹ 3,60,000 - ₹ 4,80,000 per year

Retail Booking Management:

Drive booking of seasonal and core garment lines at key retail brand outlets.

Job Summary:

We are seeking a highly motivated and experienced Senior Area Sales Manager to drive garment bookings at retail brand outlets through a well-established distribution network. This role is critical in managing and growing sales in the assigned territory, building strong relationships with distributors and retail partners, and achieving monthly/quarterly sales targets.

Key Responsibilities:

  • Align bookings with brand strategies, seasonal calendars, and merchandising plans.
  • Ensure timely booking closures through structured distributor and retailer engagement.

Distribution Network Development:

  • Identify, appoint, and manage distributors to expand market penetration.
  • Monitor distributor performance, inventory, and financial health.
  • Train and support distributors to maximize productivity and efficiency.

Sales & Target Achievement:

  • Deliver sales targets for the assigned area through effective planning and execution.
  • Track area-wise, brand-wise, and product category-wise performance.
  • Manage trade promotions and schemes to drive bookings and sales.

Retailer Relationship Management:

  • Build and maintain strong relationships with retail brand decision-makers.
  • Ensure brand visibility and preference at key booking touchpoints.
  • Address retailer issues and ensure customer satisfaction.

Market Intelligence & Reporting:

  • Monitor competitor activities, pricing strategies, and market trends.
  • Provide feedback to the product and planning teams to align offerings with market demand.
  • Generate regular sales, booking, and market performance reports.

Job Types: Full-time, Permanent

Pay: ₹27, ₹40,000.00 per month

Application Question(s):

  • Worked In apparel industry?

Experience:

  • B2B sales: 3 years (Required)

Willingness to travel:

  • 75% (Required)

Work Location: In person