SEO Specialist

2 days ago

Cochin, Kerala, India OTY INNOVATIONS PRIVATE LIMITED Full time ₹ 3,60,000 - ₹ 4,80,000 per year

Job Title: SEO Specialist

Location: Kochi

Department: Digital Marketing

Employment Type: Full-Time

Experience: Minimum 3+ years

Job Summary

We are seeking a results-driven SEO Specialist to enhance our online visibility and organic search performance. The ideal candidate will be responsible for developing and executing SEO strategies that align with our business goals, optimizing website content, and analysing performance metrics to drive continuous improvement.

Key Responsibilities

* Conduct keyword research and implement on-page SEO strategies (meta tags, headers, internal linking, etc.)

* Perform technical SEO audits and resolve crawl/indexing issues

* Optimize site architecture, page speed, and Core Web Vitals

* Develop and execute off-page SEO strategies including backlink outreach

* Collaborate with content and web development teams to align SEO with content strategy

* Monitor and report on SEO performance using tools like Google Analytics, Search Console, SEMrush, or Ahrefs

* Stay updated on search engine algorithm changes and industry trends

* Recommend and implement changes to website architecture and content to improve rankings

Required Skills & Qualifications

* Proven experience in SEO (2+ years preferred)

* Strong understanding of search engine algorithms and ranking factors

* Proficiency in SEO tools (e.g., Google Search Console, SEMrush, Ahrefs, Screaming Frog)

* Familiarity with HTML, CSS, and CMS platforms like WordPress

* Excellent analytical and problem-solving skills

* Strong communication and collaboration abilities

Preferred Qualifications

* Experience with international SEO or multilingual websites

* Knowledge of Google Tag Manager and Google Data Studio

* Basic understanding of PPC and SEM campaigns

What We Offer

* Opportunity to work in a fast-paced and innovative environment.

* Competitive salary (based on experience and discussion).

* Collaborative and innovative team culture

Job Types: Full-time, Permanent

Pay: ₹15, ₹40,000.00 per month

Work Location: In person

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