Brand Marketing Specialist

7 days ago


Jaipur, Rajasthan, India HeadFox Full time

Company Description

HeadFox, headquartered in Jaipur, specializes in the manufacture of innovative Smart Helmets. Founded in 2017, the company is dedicated to delivering high-quality, smart wearable products with exceptional design to individuals and organizations globally. With a strong focus on innovation and market disruption, HeadFox has invested significantly in research and development. As a result, the company continues to produce user-friendly and affordable smart wearables that cater to a diverse audience worldwide.

Offline & BTL Marketing (Primary – 70%)

  • Plan and execute
    BTL activities
    , on-ground activations, and promotional campaigns.
  • Manage
    dealer branding
    , shop-board installations, in-store branding, and marketing collaterals.
  • Coordinate
    events, exhibitions, product launches
    , and other branding activities.
  • Handle
    vendor coordination
    for printing, fabrication, signage, hoardings, banners, standees, etc.
  • Ensure
    timely execution
    of all offline branding activities across locations.
  • Conduct
    market visits
    to check branding quality, material placement, and visibility.
  • Manage budgets, negotiate rates, and track campaign performance.

Digital Marketing Support (Secondary – 30%)

  • Assist in creating
    social media content
    and coordinating with the digital team.
  • Basic
    Canva design work
    , creatives & post edits.
  • Support
    online campaigns
    , paid ads, and reporting.
  • Handle website updates / landing page coordination (if required).

Qualifications

  • Experience in Brand Marketing, Brand Management, and Branding
  • Strong expertise in Marketing and Brand Development
  • Excellent communication, analytical, and problem-solving skills
  • Ability to strategize and execute branding campaigns effectively
  • Familiarity with industry trends and insights to drive brand growth
  • Bachelor's degree in Marketing, Business Administration, or related field
  • Proficiency in digital marketing tools and platforms is a plus


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