Brand Manager
5 days ago
Company Description
SRM Prime Hospital is a 300+ bed multispecialty hospital located in Ramapuram, Chennai, delivering high-quality care across 30+ specialties. With advanced infrastructure, including seven modern operation theatres, and expert medical teams, we offer world-class treatment in your neighborhood. SRM Prime believes in restoring lives through innovation, compassion, and clinical excellence. Whether it's a routine check-up or a complex procedure, we are always nearby, ready to care for you and your loved ones with warmth and expertise. Our vision is to be the prime healthcare destination, committed to exceptional outcomes and an outstanding patient experience.
Role Description
This is a full-time, on-site position for a Brand Manager located in Chennai. The Brand Manager will be responsible for creating and executing brand strategies to enhance the hospital's image. Daily tasks include market research, developing marketing campaigns, managing online and offline promotional activities, and coordinating with various departments to ensure brand consistency. The Brand Manager will also monitor competitive activities and analyze the hospital's market position to recommend improvements.
Qualifications
- Brand Management, Marketing Strategy, and Campaign Development skills
- Experience in market research and marketing analysis
- Strong communication, coordination, and team collaboration skills
- Creativity in designing and implementing promotional activities
- Experience in healthcare marketing is a plus
- Bachelor's degree in Marketing, Business Administration, or related field
- Ability to work on-site in Chennai
- Proficiency in digital marketing tools and techniques
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