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Marketing Executive

2 weeks ago

Richmond Town Bengaluru Karnataka, India Vizmo Full time ₹ 3,00,000 - ₹ 4,00,000 per year
**Marketing Executive**

We are looking for a proactive and results-driven **Marketing Executive** to support the execution of marketing campaigns, enhance brand visibility, and drive lead generation. This role requires a strong foundation in digital marketing and a keen interest in data-driven decision-making. The ideal candidate has hands-on experience with performance marketing, SEO, content creation, and CRM tools, and is eager to grow within a dynamic and fast-paced team environment.


Key Responsibilities:
1. **Campaign Execution**

  • Assist in executing digital marketing campaigns across Google, LinkedIn, email, and social media platforms.

  • Monitor campaign performance and contribute to regular performance reports.

2. **Lead Generation & Nurturing**

  • Support the implementation of lead generation strategies.

  • Maintain CRM data integrity and assist in nurturing campaigns to improve conversion rates.

3. **SEO & Content Marketing**

  • Conduct keyword research and support SEO optimization initiatives.

  • Collaborate with content creators to develop blog posts, landing pages, and social content aligned with SEO best practices.

4. **Website & Analytics Support**

  • Assist with website updates, audits, and improvements in collaboration with developers and designers.

  • Monitor web traffic using tools like Google Analytics and contribute insights for improvement.

5. **Social Media Management**

  • Schedule and publish social media content across platforms.

  • Engage with followers and monitor social media performance metrics.

6. **Email Campaigns**

  • Build and execute email campaigns in line with marketing goals.

  • Track performance metrics such as open rates, CTRs, and conversion rates.

7. **Event & Promotion Support**

  • Help plan and execute promotional events, webinars, and online campaigns.

  • Coordinate logistics and assist with promotional material development.


Qualifications:

  • **Education**:

  • Bachelor's degree in Marketing, Communications, or a related field.

  • **Experience**:

  • 1–3 years of relevant marketing experience, preferably in a B2B or tech environment.

  • **Technical Skills**:

  • Familiarity with tools like Google Ads, LinkedIn Ads, SEO tools, email marketing platforms, and CRMs.

  • **Soft Skills**:

  • Strong attention to detail, creativity, and time management.

  • Good communication and teamwork abilities.


What We Offer:

  • Opportunity to take ownership of the marketing activities to drive the growth

  • Skill-building across a diverse range of marketing channels.

  • Competitive compensation and growth opportunities.

  • Hybrid work options and a collaborative environment.

Job Types: Full-time, Permanent

Pay: ₹300, ₹400,000.00 per year

Work Location: In person