Social Media Executive
2 days ago
About the Role:
Innovkraft Inc is looking for a creative and strategic
Social Media Executive & Copywriter
who can manage end-to-end social media presence, plan content strategies, and create engaging copy that drives audience growth and brand engagement.
You will play a key role in conceptualizing and executing creative campaigns that reflect our clients' brand voices and business goals.
Key Responsibilities:
- Plan, create, and manage social media content calendars across multiple platforms (Instagram, Facebook, LinkedIn, X, etc.).
- Write clear, engaging, and brand-aligned copy for posts, campaigns, ads, and blogs.
- Develop and execute social media strategies to improve impressions, reach, and engagement.
- Collaborate with the design team to ensure cohesive, impactful visuals and messaging.
- Monitor social media trends, competitor activities, and audience insights to enhance strategy.
- Track analytics and prepare monthly performance reports.
- Brainstorm ideas for campaigns, reels, and digital marketing initiatives.
- Assist in planning and executing paid ad copy (Meta, LinkedIn, Google Ads).
Required Skills:
- Proven experience in
social media management
and
copywriting
(preferably in a marketing agency). - Excellent writing, editing, and storytelling skills.
- Strong understanding of
social media algorithms
, content formats, and engagement strategies. - Knowledge of
analytics tools
(Meta Business Suite, Hootsuite, or similar). - Basic understanding of
SEO and digital marketing
. - Creative thinking, attention to detail, and strong communication skills.
- Familiarity with tools like
Canva, Google Analytics, or Notion
is a plus.
Why Join Us:
- Opportunity to work with diverse clients and industries.
- Creative and collaborative work environment.
- Scope to grow and explore new-age digital trends.
-
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