Digital Marketing Executive

6 days ago

Parry's Corner Chennai Tamil Nadu, India screw world enterprises Full time ₹ 1,92,000 - ₹ 2,16,000 per year

We're Hiring

We are looking for a dynamic and results-driven Digital Marketing Executive to manage and execute our online marketing activities. The ideal candidate should have strong knowledge of digital channels, creative thinking skills, and the ability to generate quality leads, build brand awareness, and support sales growth.

- AI tools

- Video editing

- Building marketing strategies

Key Responsibilities

  • Plan and execute digital marketing campaigns across channels (Google Ads, Meta Ads, LinkedIn, etc.).
  • Manage social media platforms – content planning, posting, engagement, and growth.
  • Run paid ads to generate leads and optimize ROI.
  • Handle SEO & SEM activities to increase website traffic and ranking.
  • Create engaging content (posts, creatives, blogs, videos) in collaboration with designers.
  • Monitor and analyze campaign performance with analytics tools (Google Analytics, Ads Manager, etc.).
  • Manage email marketing and WhatsApp marketing campaigns.
  • Support lead nurturing process with timely follow-ups and reporting.
  • Research market trends, competitors, and customer insights to improve strategies.
  • Work with the sales team to align campaigns with business goals.
  • Prepare weekly/monthly reports on campaign performance and ROI.

Required Skills & Qualifications

  • Bachelor's degree in Marketing, Business, or related field.
  • Proven experience (1–3 years) in digital marketing or similar role.
  • Strong knowledge of Google Ads, Facebook/Instagram Ads, LinkedIn Ads, SEO, SEM, and Email Marketing.
  • Hands-on experience with analytics tools (Google Analytics, Search Console, etc.).
  • Proficiency in social media marketing & content creation.
  • Knowledge of tools like Canva, Photoshop, or video editing (preferred).
  • Excellent communication and copywriting skills.
  • Analytical mindset with ability to optimize campaigns.
  • Ability to work independently and in a team.

Job Types: Full-time, Permanent

Pay: ₹16, ₹18,000.00 per month

Work Location: In person

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