Digital Marketing Executive

**Role: Digital Marketing Executive**

**Experience**:0-2 years
**Location**: Ambattur, Chennai

**Responsibilities**:

- Support the management and optimization of website content to improve search engine rankings, user experience, and conversion rates.
- Collaborate with the digital marketing team to develop and implement strategies for social media management, including content creation, scheduling, and community engagement.
- Conduct market research to identify target audiences, competitors, and industry trends to optimize marketing campaigns.
- Assist in monitoring and analyzing key performance indicators (KPIs) to measure the effectiveness of digital marketing efforts and contribute to regular reports and insights.
- Stay updated with the latest digital marketing trends, tools, and best practices, and contribute innovative ideas to enhance campaign performance.
- Assist in coordinating digital marketing projects and campaigns, ensuring timely execution and adherence to budget and objectives.
- Provide support in managing relationships with external partners, such as agencies, vendors, and influencers, to support marketing initiatives and leverage their expertise.
- Assist in monitoring competitor activities and industry trends to identify opportunities for differentiation and competitive advantage.
- Collaborate with cross-functional teams, such as design, sales, and product development, to ensure marketing efforts align with overall business objectives.
- Keep track of industry news and developments related to digital marketing and provide regular updates to the team.

**Requirements**:

- Bachelor's degree in marketing, communications, or a related field.
- Minimum 1-2 years work experience or internships in digital marketing or related roles is preferred but not mandatory.
- Basic understanding of digital marketing concepts, strategies, and best practices.
- Strong written and verbal communication skills.
- Analytical mindset with the ability to interpret data and contribute insights.
- Detail-oriented with excellent organizational skills, capable of managing multiple tasks and meeting deadlines.
- Enthusiastic and proactive, with a willingness to learn and contribute new ideas.
- Familiarity with social media platforms and an understanding of their usage for marketing purposes.
- Basic knowledge of SEO principles and practices is a plus.
- Knowledge of graphic design and content creation tools, such as Adobe Creative Suite or Canva, is a plus.
- Up-to-date with the latest digital marketing trends, tools, and industry news

**About us**

At **Blockwoods**, we believe in empowering our team. We provide a **free and open work environment** where employees and fresh talents are encouraged to learn, grow, and innovate. Our culture promotes **transparency, creativity**, and **continuous skill development**, making it a perfect place for individuals who are passionate about building their careers in a healthy and supportive setup.

As a company, we are dedicated to helping our clients build their **digital brand essence** through innovative marketing strategies, high-performing websites, and impactful creative solutions.

**Join us** and be a part of a team that values **collaboration, integrity**, and **forward-thinking**.

**Benefits**:

- Provident Fund
- ESI
- Teamwork and Collaboration
- Continuous career development and Free Space for growth
- Team outing and Team lunch

Schedule:

- Day shift

Supplemental Pay:

- Yearly bonus

Pay: ₹15,000.00 - ₹18,000.00 per month

**Benefits**:

- Provident Fund

Schedule:

- Day shift

Supplemental Pay:

- Yearly bonus

Ability to commute/relocate:

- Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- Digital marketing: 1 year (required)

**Language**:

- Strong English Communication (conversational) (required)

**Location**:

- Chennai, Tamil Nadu (required)