Manager/ Senior Manager/ DGM Product Innovation, Mumbai

2 days ago

Mumbai, Maharashtra, India Godrej Properties Full time ₹ 8,00,000 - ₹ 24,00,000 per year

JOB DESCRIPTION :

Job Title: Manager/ Senior Manager. DGM - Product Innovation

Job Type: Permanent, Full-time

Function: Marketing & Sales

Business: Godrej Properties Limited

Location: Mumbai

About Godrej Industries Group (GIG)

At the Godrej Industries Group, we are privileged to serve over 1.1 billion consumers globally through our businesses with market leadership positions in the consumer products, real estate, agriculture, financial services and chemicals industries

About Godrej Properties Limited (GPL)

Godrej Properties brings the Godrej Group philosophy of innovation, sustainability, and excellence to the real estate industry. Each Godrej Properties development combines the over 125-year

legacy of excellence and trust with a commitment to cutting-edge design, technology, and sustainability.

Role Summary:

We are seeking a dynamic Product Innovation expert to support and drive product-related

activities across different project stages: pre-launch, launch, and sustenance. This role will work

closely with the Product Head and senior management to assist in strategic product decisions,

ensuring Godrej Properties remains a customer-centric real estate brand with innovative and differentiated offerings. The ideal candidate will contribute to defining the right product mix for upcoming projects, developing unique selling propositions (USPs), analysing market trends and competition, supporting marketing initiatives, and enhancing sales effectiveness to ensure the success of our projects.

  • Key Responsibilities:

    Product Strategy & Development:

    Assist in defining and recommending the right product mix for new real estate projects.

    Help develop USPs by identifying customer needs and emerging market trends.

    Support research to recommend innovative features addressing customer pain points and

    aspirations.

  • Market Research & Competitive Analysis:

    Conduct competitor benchmarking and consumer research in collaboration with the Head

    Office teams.

    Provide insights to support land acquisition decisions based on desirability, sales performance, and pricing strategies.

  • Innovation & Process Standardization:

    Contribute to the development and refinement of product innovation processes, templates,

    and standards.

Support the implementation of standardized processes across different regions.

  • Stakeholder Collaboration:

    Work closely with internal teams (Marketing, Design, Sales) and external vendors for smooth

    project execution.

    Assist in value proposition testing with stakeholders, including channel partners and potential customers.
  • Training & Support:

    Support product training sessions for the sales team during project launches and ongoing

    phases.

    Provide guidance to regional teams on market positioning and pricing strategies.
  • Who Are We Looking for?

    Qualifications & Experience:

    MBA or Master''s in Construction Management from a reputable institution.

    Bachelor's degree in Civil Engineering or Architecture preferred.

    Experience in product innovation, marketing strategy, or related roles within the real estate

    or construction sector.

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