SEO & Search Engine Marketing Specialist (Onsite – Kerala, India)
1 week ago
Full-Time or Contract | Medical Supply eCommerce | Fast-Growth North American Brand
We're expanding our India operations and looking for a hands-on SEO & SEM specialist based onsite in Kerala. If you love driving performance, scaling traffic, and building high-impact campaigns—this role is for you.
What You'll Work On
SEO (Core Focus)
• Technical audits, on-page optimization, schema, Core Web Vitals
• Deep keyword research + intent mapping
• Category & product SEO optimization in Shopify
• Content creation workflows using AI tools
• Backlink strategy & authority building
Google Ads / Paid Search/Meta/ instagram
• Manage and scale Search, Shopping, PMax, and Retargeting campaigns
• Daily bid, audience, and creative optimization
• GMC feed hygiene, troubleshooting, and product categorization
• A/B testing for ads & landing pages
Growth & Support
• Work with email/SMS team (Klaviyo) on SEO-friendly content
• Assist with retail campaigns (mailers, printer coordination when needed)
• Collaborate with product, content, and analytics teams
AI-Driven Execution
• Use ChatGPT/Gemini/Meta AI to accelerate:
- Content production
- Keyword clustering
- Metadata generation
- QA and reporting
Analytics & Reporting
• GA4, Search Console, Shopify Analytics, Clarity
• Weekly reporting on organic growth, ROAS, CAC, feed status & SEO health
What You Need
• 3–6 years hands-on SEO + Google Ads experience (eCommerce preferred)
• Proven results in ranking growth, traffic scale, and ROAS improvements
• Strong with SEMrush/Ahrefs, GA4, GSC, GMC, feed tuning
• Familiar with Shopify SEO best practices
• Comfortable working onsite (Kerala, India) – not remote
• Strong communication, fast execution, and an AI-driven workflow mindset
Bonus Skills
• Experience in medical/healthcare catalogs
• Basic understanding of Odoo or product data flows
• Knowledge of retail/print marketing
90-Day Success
• Strong organic ranking lift for top medical categories
• Lower CAC, higher ROAS from paid search
• Cleaner, optimized product feed with fewer disapprovals
• AI-assisted SEO content engine fully in motion
• Clear and consistent weekly performance reporting
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