Marketing & Communication Lead

5 days ago

Faridabad, Haryana, India Grover Care Insurance broker Full time ₹ 3,60,000 - ₹ 4,80,000 per year

Job Description – Marketing & Communications Lead

Location: Faridabad, India

Company: NBG Printographic Machinery Co. Pvt. Ltd.

About NBG

NBG is a leading manufacturer and supplier of printing and converting machinery since 1990. With a strong presence in both manufacturing and international trading, NBG partners with global technology leaders to provide innovative, sustainable, and efficient solutions to clients worldwide.

We are seeking a Marketing & Communications Lead to spearhead our branding, marketing, and communication initiatives—positioning NBG as a trusted global partner in the printing and packaging machinery industry.

⸻

Key Responsibilities

  • Strategy & Planning

  • Develop and implement an integrated marketing and communications strategy aligned with NBG's business goals.

  • Build NBG's brand presence across India and international markets.

  • Marketing & Brand Management

  • Manage all aspects of corporate branding, digital presence, and positioning.

  • Create impactful campaigns for product launches, exhibitions, and open houses.

  • Oversee design and production of marketing collaterals—brochures, flyers, presentations, videos, and digital creatives.

  • Digital & Social Media

  • Drive NBG's presence on LinkedIn, website, and other relevant platforms.

  • Plan content calendars, track engagement, and optimize campaigns.

  • Manage digital campaigns (organic and paid) to build visibility and generate qualified leads.

  • Exhibitions & Events

  • Plan and execute participation in global trade shows and industry events (e.g., DRUPA, LabelExpo, PrintPack India).

  • Coordinate end-to-end event management—design, invitations, promotions, and on-ground communication.

  • Internal & External Communications

  • Lead company-wide communications, ensuring consistent tone and messaging across all stakeholders—clients, distributors, vendors, and employees.

  • Draft press releases, newsletters, client communications, and announcements.

  • Market Research & Insights

  • Track industry trends, competitor activities, and customer needs.

  • Support sales teams with market intelligence and tailored presentations.

⸻

Qualifications & Skills

  • Bachelor's/Master's degree in Marketing, Communications, or Business Administration.

  • 7–12 years of experience in marketing/communications, preferably in B2B, engineering, or industrial sectors.

  • Strong written and verbal communication skills.

  • Proficiency in digital marketing tools (LinkedIn Campaign Manager, Google Ads, SEO, analytics).

  • Experience in managing agencies, designers, and vendors.

  • Creative mindset with the ability to translate technical offerings into impactful messaging.

  • Self-driven, detail-oriented, and capable of managing multiple priorities independently.

What We Offer

  • Opportunity to build and shape the marketing function in a growing global organization.

  • Exposure to international markets and global events.

  • Collaborative work environment with cross-functional leadership opportunities.

Job Type: Full-time

Pay: ₹40, ₹50,000.00 per month

Work Location: In person

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