Digital Marketing Specialist

2 days ago


Kakkanad Kochi Kerala, India COTOLORE ENTERPRISES LLP Full time ₹ 25,000 - ₹ 35,000 per year

We are seeking a dynamic Digital Marketing Expert to drive performance-based campaigns, manage brand presence, and generate qualified leads across digital platforms. You'll plan, execute, and optimize online strategies to grow client and internal brands.

Key Responsibilities:

  • Create and manage paid marketing campaigns (Google Ads, Facebook/Instagram Ads, LinkedIn Ads)
  • Execute SEO/SEM strategies to improve ranking and visibility
  • Plan and implement email marketing, content marketing, and lead generation funnels
  • Analyze and report campaign performance using tools like Google Analytics, Search Console, Meta Insights
  • Handle social media marketing across platforms – content calendars, captions, and engagement
  • Collaborate with designers and content teams to create compelling ad creatives and landing pages
  • A/B test landing pages, ads, and targeting for better conversions

Required Skills:

  • Proven 2–5 years of experience in digital/performance marketing
  • Deep knowledge of SEO, PPC, Meta Business Suite, Google Ads, Google Analytics, and Tag Manager
  • Experience with tools like SEMrush, Ahrefs, Canva, Mailchimp, HubSpot (or similar)
  • Strong copywriting and ad strategy skills
  • Data-driven mindset with ROI-oriented thinking
  • Ability to manage multiple brands and campaigns independently

Bonus Points For:

  • Experience in e-commerce marketing or food/FMCG D2C brands
  • Google or Meta certifications
  • Ability to shoot reels / basic editing

What You Get:

  • Competitive salary & performance-based incentives
  • Exposure to real client campaigns and internal brand building
  • Creative freedom and a growth-driven culture

Job Type: Full-time

Pay: ₹25, ₹35,000.00 per month

Work Location: In person

Application Deadline: 23/08/2025

Expected Start Date: 25/08/2025



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