
Digital Marketing Specialist
2 days ago
We are seeking a dynamic Digital Marketing Expert to drive performance-based campaigns, manage brand presence, and generate qualified leads across digital platforms. You'll plan, execute, and optimize online strategies to grow client and internal brands.
Key Responsibilities:
- Create and manage paid marketing campaigns (Google Ads, Facebook/Instagram Ads, LinkedIn Ads)
- Execute SEO/SEM strategies to improve ranking and visibility
- Plan and implement email marketing, content marketing, and lead generation funnels
- Analyze and report campaign performance using tools like Google Analytics, Search Console, Meta Insights
- Handle social media marketing across platforms – content calendars, captions, and engagement
- Collaborate with designers and content teams to create compelling ad creatives and landing pages
- A/B test landing pages, ads, and targeting for better conversions
Required Skills:
- Proven 2–5 years of experience in digital/performance marketing
- Deep knowledge of SEO, PPC, Meta Business Suite, Google Ads, Google Analytics, and Tag Manager
- Experience with tools like SEMrush, Ahrefs, Canva, Mailchimp, HubSpot (or similar)
- Strong copywriting and ad strategy skills
- Data-driven mindset with ROI-oriented thinking
- Ability to manage multiple brands and campaigns independently
Bonus Points For:
- Experience in e-commerce marketing or food/FMCG D2C brands
- Google or Meta certifications
- Ability to shoot reels / basic editing
What You Get:
- Competitive salary & performance-based incentives
- Exposure to real client campaigns and internal brand building
- Creative freedom and a growth-driven culture
Job Type: Full-time
Pay: ₹25, ₹35,000.00 per month
Work Location: In person
Application Deadline: 23/08/2025
Expected Start Date: 25/08/2025
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