Digital Marketing Specialist
2 weeks ago
Objectives of this role
- Plan, execute, and manage all digital marketing for our clients, including SEO, SEM, email marketing, and social media
- Establish and execute a digital marketing strategy to distribute content
- Work with and manage a team of writers, marketers, and other stakeholders to maintain our client's digital presence
- Maintain consistent brand messaging across all social channels
- Identify, analyze, and measure trends and content to assess how well it's performing and optimize user experience
- Create and maintain an editorial calendar to deliver targeted content
Responsibilities
- Research, track, and analyze consumer behaviors and trends and implement research into digital marketing campaigns
- Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs
- Collaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniques
- Develop and monitor campaign budgets
- Stay up to date on the latest social media trends, and implement them in our client's marketing campaigns
Skills and qualifications
- Social media savvy, with a passion for staying on top of trends
- Strong sense of creativity, imagination, and innovation
- Excellent interpersonal skills, with the ability to collaborate with other departments
- In-depth knowledge of various social media platforms and best practices
- Ability to analyze consumer metrics, reports, and trends
- Strong project management and managerial skills
Job Type: Full-time
Ability to commute/relocate:
- Kakkanad, Kochi, Kerala: Reliably commute or planning to relocate before starting work (Required)
Education:
- Master's (Required)
Experience:
- Digital marketing: 1 year (Required)
Language:
- English (Required)
Work Location: In person
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