luxury brand manager

Job Title:
Luxury Brand Manager

Location:
South Delhi (GK1) | Full-Time | On-Site | Travel-Ready

Company:
Novella – Luxury Wedding Photography & Planning

About Novella

Novella is redefining luxury in the wedding industry. As part of
Wevoir Productions Pvt. Ltd.
, our vision is to become the
Rolls-Royce of the global wedding industry
— where every image, film, and event is not just documented but transformed into an iconic legacy.

Serving HNI/UHNI clients, celebrities, and tastemakers, Novella blends creativity, precision, and storytelling to set new benchmarks in luxury experiences.

About the Role

We are seeking a
Luxury Brand Manager
to take ownership of Novella's communication, partnerships, and market presence. This is a leadership role designed for someone who can
elevate Novella's visibility, build strategic collaborations, and represent the brand at the highest level of luxury circles
.

As the
face of Novella
, you will work with wedding planners, venues, designers, influencers, and HNI/UHNI clients to drive collaborations, expand market presence, and generate business opportunities — all while maintaining Novella's aspirational positioning.

Key Responsibilities (KRAs)

Brand Communication & Storytelling

• Define, refine, and maintain Novella's luxury brand voice across all platforms and touchpoints
• Develop and execute communication strategies that position Novella as the most exclusive wedding brand globally
• Craft high-end storytelling assets (decks, campaigns, features) that resonate with luxury audiences

Strategic Collaborations & PR

• Build and nurture partnerships with premium wedding venues, planners, designers, influencers, and PR agencies
• Secure luxury brand tie-ups, influencer campaigns, and media coverage in top publications
• Curate co-branded experiences that strengthen visibility and credibility in the luxury ecosystem

Client Relationship & Business Growth

• Serve as the relationship lead for HNI/UHNI clients, offering a white-glove experience
• Generate high-value leads through intelligent networking and brand collaborations
• Ensure seamless client experiences that translate into referrals, retention, and revenue growth

Brand Presence & Representation

• Represent Novella at premium industry events, exhibitions, and private gatherings in India and abroad
• Ensure luxury consistency in every touchpoint — from digital to in-person experiences
• Act as the face of Novella in collaborations, meetings, and media interactions

Team Leadership & Execution

• Work closely with marketing, sales, and creative teams to align brand campaigns with business objectives
• Lead the execution of brand activations, events, and campaigns
• Create and oversee SOPs for brand communication processes and reporting

What We're Looking For

• 5–8 years of experience in luxury brand management, communication, or partnerships (weddings, lifestyle, fashion, or hospitality preferred)
• Strong network in the luxury industry (venues, planners, designers, influencers, media)
• Proven track record of building high-value collaborations and driving brand growth
• Exceptional communication, storytelling, and presentation skills
• Confidence, polish, and emotional intelligence to thrive in elite environments
• Flexibility to work a
  6-day week
  with dynamic hours, including weekends when needed
• Open to frequent travel across India and internationally
• Based in Delhi NCR or willing to relocate to
  South Delhi (GK1)

Why Join Novella

• Represent a brand on its journey to becoming the
  most exclusive wedding company worldwide
• Work with elite clients, tastemakers, and luxury collaborators across the industry
• Thrive in a high-performance, creative, and legacy-driven environment
• Enjoy perks including
  ESOPs, incentives, global travel opportunities, and luxury industry exposure