Content Specialist

Mitti Labs is a climate-tech startup dedicated to transforming the rice industry by supporting smallholder farmers in adopting sustainable practices. Our mission is to bring AI and satellite technology into traditional rice farming, reducing methane emissions while improving farmer livelihoods. Backed by NASA-supported science and a strong ecosystem of partners, we work with global corporations to help them achieve their net-zero goals through verified, high-quality carbon credits. Our initiatives include launching a 40,000 farmers project in Telangana and Andhra Pradesh and reducing air pollution from stubble burning in Punjab.

Our customers — including Fortune 500 companies and leading agri-businesses trust Mitti Labs to deliver measurable impact across climate, food systems, and sustainability.

We are a team of 30+ data scientists, agronomists, engineers, and operators, including leaders in NASA's SAR program, with decades of expertise in remote sensing and GHG modeling.

Role Description:

• Working with our head of marketing and wider commercial team, you will strategize and own our content pipeline across social, email, blogs, and other formats.

• You will be directly responsible for drafting and editing a variety of short and long form content for technical and non-technical audiences.

• From time to time, you may need to contribute to wider marketing tasks related to our commercial goals: research, support with event management and partner/vendor engagement.

• 3+ years experience in a content role, ideally focused on technical or scientific topics: start-up, creative agency, think tank, media. Exposure to climate and sustainability topics through studies, previous work or volunteer experience is a big plus.
• Strong writing skills. You will be the guardian of our brand voice and need to excel at communicating precisely and with impact about our science, product and about a wide range of climate topics.
• Experience owning a content pipeline on social, blog, email, sales-focused content. Must be comfortable across strategy, calendarization, copy development, draft editing.
• We like pointed, punchy copy so it's a bonus if you have a distinctive writing style and can demonstrate it to us with writing samples that are free of AI slop.

• Prior experience working with marketing tech tools (HubSpot, Livestorm, Google Analytics…) and creative tools (Figma, video editing) is a bonus. Willingness to learn new digital tools as needed is a requisite.

• Comfortable working across teams. As a young and fast-growing organization, we value the ability to collaborate effectively with product, science and sales teams.

• Be at the frontline of climate-tech
  
  Mitti Labs is tackling the methane emissions and water-intensive practices of rice farming — a major global climate lever that few organisations are focussed on. You'll work with satellite/AI/field-data to drive real change, not just build features.
• High-impact global platform + deep local action
  
  The company's work spans from smallholder farmers in India and Southeast Asia to global carbon markets and buyers. You'll have the opportunity to interface with both real-world farm operations and high-level climate finance
• Work with a mission-driven, elite team in a dynamic growth environment
  
  Mitti Labs is backed by top investors (Lightspeed, Voyager) and led by a team with deep expertise in agriculture, carbon science and tech. If you join, you'll be in a high-growth startup environment where your contributions matter, iteration is rapid, priorities evolve—and you'll see your work have tangible impact on climate and livelihoods.