Digital Marketing Executive

2 days ago

Ahmedabad, Gujarat, India Perfect Utilities Full time ₹ 1,04,000 - ₹ 1,30,878 per year

Job Summary

We are seeking a proactive and creative Digital Marketing Executive to drive our digital presence. The ideal candidate will be responsible for managing social media platforms, improving website visibility through SEO strategies, creating digital content and creatives, and ensuring consistent brand communication across online channels including WhatsApp Business.

Key Responsibilities

  • Manage and maintain all digital and social media platforms (LinkedIn, Facebook, Instagram, YouTube, Quora, Google, WhatsApp Business).
  • Plan, create, and schedule engaging and informative posts tailored to our target audience.
  • Create compelling visuals and marketing creatives using Canva and similar tools for digital campaigns, WhatsApp sharing, and internal communication.
  • Suggest and implement on-page and off-page SEO improvements for enhanced website ranking and performance.
  • Analyze website traffic, keyword performance, and social media metrics to track campaign effectiveness and identify improvement areas.
  • Work closely with internal teams (sales, HR, technical, and leadership) to gather inputs and create content aligned with business goals.
  • Monitor online engagement and respond promptly to comments and messages to build a strong digital community.
  • Stay updated with the latest trends in digital marketing, SEO, healthcare regulations, and social media best practices.

Tools & Software Expertise

  • Creativity & Content Tools: Canva, ChatGPT, Google Docs, Microsoft Suite
  • SEO & Analytics: Google Search Console, Google Analytics, basic HTML understanding (optional but good to have)

Platform Expertise

  • LinkedIn
  • Facebook
  • Instagram
  • Google (Search & Business Profile)
  • YouTube
  • Quora
  • WhatsApp Business

Qualifications

  • 12 years of experience in digital or social media marketing.
  • Sound knowledge of SEO principles and best practices.
  • Experience in designing posts and writing captions using tools like Canva and ChatGPT.
  • Strong written and verbal communication skills.
  • Experience in managing paid promotions and tracking ROI (preferred).
  • Familiarity with the pharmaceutical or healthcare industry is an added advantage.
  • Ability to work independently and collaborate with cross-functional teams.

About Perfect Group of Companies

Perfect Utilities provides end-to-end industrial utility solutions across Pharma, Food, Chemical, and Healthcare sectors, including water treatment, HVAC validation, nitrogen and compressed air systems, calibration, CSV, and facility management. Our services ensure regulatory compliance with USFDA, MHRA, WHO, and more.

PEHSPL (Perfect Engitech & Healthcare Solutions Private Limited) is the exclusive partner of Nicomac Far East in India. We specialize in modular cleanroom solutions and have successfully delivered over 550 operating theatres and 50 IVF labs. Our expertise lies in designing high-performance, compliant healthcare environments in collaboration with leading hospital architects.

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