SEO Specialist

2 weeks ago

Mohali, Punjab, India Zouma Full time ₹ 5,00,000 - ₹ 6,00,000 per year

Web Development (Webflow)

● Develop and manage a high-performance website using Webflow

● Ensure the site is fast, responsive, and optimised for user experience (UX/UI)

● Implement technical SEO best practices into the site structure and content

● Create new landing pages and blog templates to support SEO campaigns

On-Page SEO & Content

● Conduct in-depth keyword research to guide content and page development

● Write and optimise SEO-friendly blog posts, service pages, and metadata

● Continuously audit the website to improve on-page SEO performance

● Use tools such as Google Search Console, SEMrush, Ahrefs, or similar to track results

Backlink Strategy & Outreach

● Develop and execute a white-hat backlink strategy to improve domain authority

● Contact blogs, news companies, medical publications, and niche sites for link placements

● Build relationships with webmasters and editors to secure guest posts and mentions

● Monitor backlink profile and ensure link quality and relevance

● Report on progress of outreach and acquired backlinks

Requirements:

● Proven experience developing websites with Webflow

● Strong understanding of technical and on-page SEO

● Demonstrable experience in content writing and SEO copywriting

● Skilled in using SEO tools (e.g., Ahrefs, SEMrush, Moz, SurferSEO)

● Previous success with backlink outreach and acquisition

● Excellent written English and professional communication skills

● Ability to work independently, meet deadlines, and report progress clearly

Desirable:

● Experience working in or writing for the healthcare/medical sector

● Understanding of local SEO and schema markup

● Familiarity with conversion rate optimisation (CRO) best practices

Job Types: Full-time, Permanent

Pay: Up to ₹50,000.00 per month

Benefits:

  • Health insurance
  • Leave encashment
  • Paid sick time
  • Provident Fund

Work Location: In person

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