Manager - Media Relations

JOB PURPOSE Safeguard and enhance the reputation of brand GMRDevelop relationships with media personnel including CoBs and Editors of national media across locationsStrategise media communication plans keeping business requirements in viewCrisis communicationDevelop a clear concept and understanding of the businesses, media, and, stakeholder managementThe person should also have proficiency in English language and flair in writing for business communications, projecting the strengths of the business and underplaying the weaknesses as and when required  ORGANISATION CHART Manager – Media Relations --> CoE Head – Media Relations --> Group Chief Communications Officer KEY ACCOUNTABILITIESAccountabilitiesKey Performance IndicatorsMedia Management Relationship building through regular media visitsGather media intelligenceEntertain media personnelRegularly update media representatives about business developmentsEducate media on business complexitiesChange the tonality of adverse newsMedia Events (Press Conferences/Press Meet/Media Visits to Project Launches)Plan and execute Press Conference/Press Meets/ Media Interactions/ Media visits etc.Take necessary management approvalsFacilitate one-to-one interaction with spokespersons, if requiredEnsure wide coverage post eventWork in synergy with Digital/ Social Media teamMedia content and communications skills: Draft media releases/ whitepapers/ story pointers/ management statementsPrepare media briefing documentGather inputs and draft responses to media queriesTake necessary approvals from Head-Media Relations/ GCCO/ CEO/ BCMO/ GCMO as per SOPEnsure maximum coverageMedia Interaction: Organise periodical media interaction with Sr ManagementTake approvals from Sr. Management for interaction as per calendarReview talking points for Sr. Management/DIAL/GMR Airports/ GMR Group SpokespersonsDatabase management and Media Analysis: Manage media listsCreate and update story banksReview reports on news analysis (newspaper, magazines, online etc.),Competition mappingProduction of reportsCrisis Communication skills:Ability to work for long working hours during crisis situationA go-getter to proactively prepare management statement/ Press Release under the guidance of Head - Media RelationsWork in synergy with Social Media teamRe-evaluate existing content & campaigns under the guidance of Head Media Relations. Case studies & presentationsPrepare case studies on major campaignsIdentify opportunities for awards/ speaker placementPrepare periodic reports and review PPTsKEY ACCOUNTABILITIES - Additional Details EXTERNAL INTERACTIONSMedia (Electronic, Print, online media etc.), Airport Community etc.Media Tracking Agency, PR Agency (if any) etc. Industry Associations, NGOs etc.INTERNAL INTERACTIONSGCMO, BCMO, CEOs, CXOs, GdMDs, GCCO, CEO offices, HODs, EmployeesAirline Marketing, Commercial, Finishes, P&E, I-T, SPG, Quality, Cargo, Legal, HR, P&C, Finance etc.Aerocity, Aerospace Park, APFT, MRO, Aviation Academy, GMRVF etc.Corporate Office, GCFO, CFOs, ED-Security, IR Head, ED Finance, and other GMR OfficesFINANCIAL DIMENSIONSOTHER DIMENSIONSEDUCATION QUALIFICATIONS Masters/PGD in Journalism/Media Communication/Marketing/Public Relations from a reputed institute RELEVANT EXPERIENCE10-15 years of relevant experience working in reputed corporates, PR agencies, or national media housesCOMPETENCIESAgency Management (Practitioner)Media Relations (Proficient)Public Relations (Practitioner)Event Management (Practitioner)Reputation Management (Proficient)Internal and External Communication Strategy (Practitioner)Content Creation (Practitioner)Digital and Social Media Management (Practitioner)Social AwarenessEntrepreneurshipPersonal EffectivenessProblem Solving & Analytical ThinkingPlanning & Decision MakingCapability BuildingStrategic OrientationStakeholder FocusNetworkingExecution & ResultsTeamwork & Interpersonal influence