Social Media Marketing Specialist

7 days ago

Noida, Uttar Pradesh, India Appinventiv Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Social media Strategist

Seeking a Social Media Strategist with a strong understanding of AI and at least two years of experience to manage and grow Instagram pages.. The role involves creating and implementing a content strategy, engaging with the community, and analyzing performance to drive growth and engagement.

Key Responsibilities

  • Strategy and planning
    : Develop and execute a comprehensive social media strategy aligned with content goals and brand objectives.
  • Content creation
    : Create, publish, and manage high-quality, original content, including text, images, and video, on a consistent basis.
  • Community management
    : Actively engage with the follower base, respond to comments and DMs, and foster a loyal community.
  • Trend analysis
    : Stay up-to-date with the latest AI news, trends, and tools to ensure content is relevant and timely.
  • Performance analysis
    : Monitor and analyze social media metrics to identify what resonates with the audience and to optimize future campaigns.
  • Collaboration
    : Work with other teams to ensure social media efforts are aligned with the overall brand strategy. Also get collabs (paid/unpaid) from brands, AI tools and other creators)

Required Skills and Experience

  • Experience
    : Minimum of two years of experience in a social media marketing role.
  • AI Knowledge
    : Strong understanding of artificial intelligence concepts, AI updates, AI tech, and various AI tools.
  • Platform expertise
    : In-depth knowledge of Instagram and its various features, especially Reels.
  • Communication
    : Excellent written and verbal communication skills.

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