International Business Analyst
3 days ago
International Business Analyst
Support global prospecting, pipeline management, and outreach efforts to expand Morulaa's service footprint.
Role Summary
This role is focused on identifying potential global customers who may benefit from Morulaa's list of services - including marketaccess support, consulting, and business development facilitation. The analyst will maintain a structured lead pipeline, conduct prospect research, and support outreach to generate qualified interest and engagement.
Primary Responsibilities
Global Lead Research & Company Identification
Search and shortlist manufacturers worldwide (Europe, US, Japan, Korea, ASEAN, LATAM, etc.) that:
Are expanding to new markets (especially India)
- Need market access support for India
- Use trade fair directories (e.g. Medica, Arab Health, FIME, Medica etc), FDA/CE registries, LinkedIn companypages, press releases and Manufacturer directories and export registries
Data CRM and Hygiene
- Maintain a clean and organized prospect database using spreadsheets or CRM tool
- Regularly clean, deduplicate, and segment the lead database for campaign readiness
Record relevant company details such as:
Company name, location, website
- Product/service category
- Key contact person(s), roles, and email
- Initial assessment of fit with Morulaa's offerings
Email Prospect Support
- Build segmented contact lists for targeted outreach to decision-makers (e.g., founders, business heads, market access teams)
- Work with the team on outbound messaging and initial outreach using email, LinkedIn, or campaign tools
- Monitor response rates and assist with basic follow-up tasks
Skills and Tools
- Proficient in spreadsheet tools (Excel/Google Sheets): filtering, deduplication, formulas like Vlookup
- Familiarity with lead research tools (e.g., LinkedIn, email finder tools, business directories)
- Comfortable using CRM platforms and basic outreach tools
- Good written communication and ability to organize information clearly
Ideal Background
1–3 years in:
- Market research, business development support, or lead generation
- Export sales, market entry strategy, or international business service
- Exposure to B2B customer identification or onboarding processes
- Ability to work across time zones and manage international data sets
- Distributor onboarding
- Comfortable working across different time zones and geographies
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